Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Star Trek Into Darkness” Viral Site Discovered In Teaser Trailer

Caleb Hamilton, December 17, 2012December 17, 2012


Last week, we got our first look at Star Trek Into Darkness, J.J. Abrams’ follow up to his 2009 hit, Star Trek. If you saw The Hobbit over the weekend in IMAX 3D, you got to see the first 9 minutes of the film. Today the teaser trailer that was supposed to show with non-IMAX screenings of The Hobbit went online with a little surprise hidden in one of the shots. Are You The 1701? Find out after the jump!

At the 1:07 mark in the new Star Trek Into Darkness teaser, we see Benedict Cumberbatch’s character, John Harrison, in some sort of high-tech holding cell aboard the Enterprise. To the right of this shot, there are some readouts and other screens, but if you don’t look carefully, you’ll miss the web address that wasn’t there a second ago. As the the camera slowly pushes in on Harrison, AreYouThe1701.com suddenly appears over on the screen to the right. It’s so small and happens so fast that you most likely did not pick up on it (I know I didn’t).

AreYouThe1701.com isn’t much right now, but if you click on the set of grey circles, you’re taken to a page to sign up for more information and to be contacted when “the search begins”. You can then like their Facebook page and follow them on Twitter. What do you think they’ll be searching for? Let us know in the comments below!

Thanks to Anton Volkov (@antovolk) on Twitter for the tip!

Star Trek Into Darkness in 3D and IMAX 3D on May 17th, 2013!

ARGs & Campaigns Social Networks Viral Marketing Viral News ParamountStar Trek Into DarknessViral marketing

Post navigation

Previous post
Next post

Related Posts

Jon Stewart Duels Stephen Colbert For “Star Wars” Geek Trivia Supremacy… And To Support UNICEF

July 18, 2014July 18, 2014

Omaze runs some pretty fantastic charity campaigns.  We’ve heard about the Breaking Bad riding in the RV campaign, the ride in a tank with Arnold Schwarzenegger, and rehearse a scene from House of Cards with eating BBQ with Kevin Spacey.  But the biggest and most geek driven campaign has to…

Read More

Short Film “Mortal Kombat Rebirth” Gets 10-Episode Webseries!

January 18, 2011

Back in June 2010, a 9-minute short film called Mortal Kombat: Rebirth was released onto the Internet to much controversy (or would that be “Kontroversy”, har, har, har) amongst gamers and Mortal Kombat fans alike. The video, a Christopher Nolan-esque “realistic” take on the series’ universe, was intended to be…

Read More

Could The “They’re Here” Mystery Be Solved?

October 7, 2010

We are just a few days away from everything being revealed about the film They’re Here, a film whose viral campaign we have covered extensively. However, the guys over at SciFi Mafia seem to think they have figured out what the movie really is, thanks in part to our exclusive…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.