Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Star Trek Into Darkness” Viral Site Discovered In Teaser Trailer

Caleb Hamilton, December 17, 2012December 17, 2012


Last week, we got our first look at Star Trek Into Darkness, J.J. Abrams’ follow up to his 2009 hit, Star Trek. If you saw The Hobbit over the weekend in IMAX 3D, you got to see the first 9 minutes of the film. Today the teaser trailer that was supposed to show with non-IMAX screenings of The Hobbit went online with a little surprise hidden in one of the shots. Are You The 1701? Find out after the jump!

At the 1:07 mark in the new Star Trek Into Darkness teaser, we see Benedict Cumberbatch’s character, John Harrison, in some sort of high-tech holding cell aboard the Enterprise. To the right of this shot, there are some readouts and other screens, but if you don’t look carefully, you’ll miss the web address that wasn’t there a second ago. As the the camera slowly pushes in on Harrison, AreYouThe1701.com suddenly appears over on the screen to the right. It’s so small and happens so fast that you most likely did not pick up on it (I know I didn’t).

AreYouThe1701.com isn’t much right now, but if you click on the set of grey circles, you’re taken to a page to sign up for more information and to be contacted when “the search begins”. You can then like their Facebook page and follow them on Twitter. What do you think they’ll be searching for? Let us know in the comments below!

Thanks to Anton Volkov (@antovolk) on Twitter for the tip!

Star Trek Into Darkness in 3D and IMAX 3D on May 17th, 2013!

ARGs & Campaigns Social Networks Viral Marketing Viral News ParamountStar Trek Into DarknessViral marketing

Post navigation

Previous post
Next post

Related Posts

Sony Brings “Heavy Rain” to the ARG World!

January 30, 2010January 30, 2010

This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own…

Read More

Encounter “Godzilla” When It Makes Landfall In San Diego!

July 10, 2013July 14, 2013

Some strange events have been occurring in Japan over the past few hours. A Japanese fishing boat, heading for San Diego, went missing after hitting what is described as a “black iceberg.” A member of the Citizen Weather Watch has reported “deep sea seismic activity” sending giant waves from Tsujido…

Read More

Judgement Day Is Here

May 21, 2009April 10, 2010

Well, technically Judgement Day was in 2004, according to the Terminator universe, but today is the day Terminator Salvation is released in the United States, so most if not all of the ARG should be wrapping up. Proof of that is the current state of Skynet’s website, shows a big red “…Recalculating…”…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2026 MovieViral.com. The Sometimes Weekly Publishing Company.