Controversial Documentary “The Upper Footage” Gets Limited Release, Win Tickets! Dan Koelsch, January 29, 2013 The Upper Footage is a documentary opening on January 31st in a limited New York City theater run (buy tickets here). As stated by their IndieGogo page, the film is an edited version of 393 minutes of footage recovered from the night of December 28th, 2009 in which a group of young socialites were involved in the death and cover-up of a young woman. While the filmmakers claim this to be real (the woman’s face and true identity are withheld in the film), there has been a lot of speculation over the years. Get the details after the break, including how you can win a pair of tickets. Supposedly, this woman “Jackie Spearo” went missing after a party that included drugs, overdosing, and high profile attendees. Crushable has a great breakdown of the documentary’s intriguing and complicated history, but the video below gives you the highlights.The Upper Footage website provides an interactive timeline of events to also help you piece together the supposed extortion plot, Hollywood interest (including Quentin Tarantino), the questions of the footage’s validity, and more. The whole marketing campaign has been built around the “real or not real” question, but they have also recently gone low tech viral by posting these flyers around NYC.So, how can you win a pair of tickets? The first person to Tweet us (@MovieViral) with #upperfootage wins. It’s that simple! You’ll get 2 tickets to the NYC screening of your choice (1/31-2/9).Follow The Upper Footage on Facebook, Twitter, YouTube, and Tumblr.Thanks to Jake Williams via Email for the tip on the movie. ARGs & Campaigns Contests Viral Marketing ContestsThe Upper Footage
Tron Tuesday: “TRON: Legacy” Pay-Off Trailer November 9, 2010It’s Tuesday, which means Disney has released another promotion for their upcoming film TRON: Legacy. In the last couple of weeks we got to see new posters and hear new tracks from the soundtrack. Disney has decided to up the ante with a new trailer, which shows some brand new… Read More
NBC’s New Show The Event Gains Massive Buzz at Comic-Con July 28, 2010July 28, 2010San Diego Comic-Con is usually the make or break place for studios to unveil their newest projects. Marvel, Warner Brothers, and many other studios and networks all use Comic-Con as a place to (hopefully) gain a lot of positive buzz for the movie or TV show that they’re selling. NBC’s The Event… Read More
“The Internship” Earns Rare Homepage Placement On Google February 14, 2013February 14, 2013If marketers could choose to place an ad anywhere on the internet, they would probably choose the Google homepage. Not only is it the medium’s most visited site, but the design of the homepage would provide almost exclusive attention for your message. Google is notorious for keeping their homepage clean… Read More