Cobra Special Forces Are Back for “G.I. Joe: Retaliation” Dan Koelsch, February 5, 2013 G.I. Joe: Retaliation was supposed to open in theaters last June, but it got pushed all the way back to March 29th of this year. Back in April, Paramount had begun the Cobra Special Forces viral campaign, but it got shelved along with the film. With less than two months until the movie’s release, the campaign is back. Get the details after the break. At CobraSpecialForces.com, you can enlist in the terrorist organization via Facebook Connect, download imagery for your social media profiles, and find Cobra events near you. Yahoo! has some cool posters to promote the campaign, which you can see below along with the recruitment video. In the sequel to the 2009 action blockbuster G.I. Joe: Rise of the Cobra, COBRA is able to infiltrate the highest levels of American government when master of disguise Zartan (Arnold Vosloo) replaces the President (Jonathan Pryce). After most of the G.I. Joes are wiped out, it’s up to Roadblock (Dwayne Johnson) and his team to take down the imposter. Written by Rhett Reese and Paul Wernick and directed by John M. Chu, G.I. Joe: Retaliation opens March 29th. ARGs & Campaigns Viral Marketing Cobra Special ForcesG.I. Joe Retaliation
“Pacific Rim” Facebook Page Posts Realistic Photos Of Monster Clean-Up March 19, 2013Guillermo Del Toro’s epic giant robots versus giant monsters movie Pacific Rim may still be a few months away from its July 11th theatrical release, but you can dive into the world of the Kaiju thanks to the film’s Facebook page. Warner Bros. has been posting images every weekday since… Read More
Create An Avatar In Public With Morphing Stations April 17, 2010April 17, 2010A few months ago, we reported on a website that you could use to make a digital representation of yourself as a Na’vi from Avatar. With the film’s premise being that humans can use Na’vi avatars, it’s natural to want to see what you would look like if you had… Read More
Holy Websites, Batman! – A Viral In The Making? July 13, 2010July 13, 2010Remember the “Experience” from Sony? The one that handed us the viral sites, as opposed to letting us find them? You know, the ones from District 9 and 2012? Well apparently there is a viral campaign in the making that has been found, way before it started. What it’s for… Read More