Cobra Special Forces Are Back for “G.I. Joe: Retaliation” Dan Koelsch, February 5, 2013 G.I. Joe: Retaliation was supposed to open in theaters last June, but it got pushed all the way back to March 29th of this year. Back in April, Paramount had begun the Cobra Special Forces viral campaign, but it got shelved along with the film. With less than two months until the movie’s release, the campaign is back. Get the details after the break. At CobraSpecialForces.com, you can enlist in the terrorist organization via Facebook Connect, download imagery for your social media profiles, and find Cobra events near you. Yahoo! has some cool posters to promote the campaign, which you can see below along with the recruitment video. In the sequel to the 2009 action blockbuster G.I. Joe: Rise of the Cobra, COBRA is able to infiltrate the highest levels of American government when master of disguise Zartan (Arnold Vosloo) replaces the President (Jonathan Pryce). After most of the G.I. Joes are wiped out, it’s up to Roadblock (Dwayne Johnson) and his team to take down the imposter. Written by Rhett Reese and Paul Wernick and directed by John M. Chu, G.I. Joe: Retaliation opens March 29th. ARGs & Campaigns Viral Marketing Cobra Special ForcesG.I. Joe Retaliation
Disney Shakeups May Affect Future Marketing November 26, 2009November 26, 2009It appears the House of Mouse is undergoing further changes. The Los Angeles Times has an engaging article about the current decisions being made at the Walt Disney Company. It seems film studio head Rich Ross is letting many of the organization’s mainstays go, and wants to usher in a new… Read More
Tron Legacy Viral Updates, Extended In-game Interview March 30, 2010December 3, 2010Tron Legacy saw a few significant updates today including the unedited IGN interview with Alan Bradley, the Executive Consultant of Encon International. In addition, FlynnLives.com is getting their preparations ready for the Encom press conference which is only a few days away. Check out the video and how you can… Read More
“Ant-Man” Panel: Paul Rudd Pops His Comic-Con Cherry July 26, 2014July 26, 2014Today’s Marvel Studios panel kicked off with the cast of Ant-Man walking out to promote the film. It has shot anything yet, but Kevin Feige confirmed that Corey Stoll would play Ant-Man’s nemesis Yellow Jacket, while Evangeline Lilly would play Hope Van Dyne. Hit the jump for a full description… Read More