Japanese Ads for “The Cabin in the Woods” Deemed Too Scary Dan Koelsch, March 9, 2013 Can you believe that the horror film The Cabin in the Woods was released in Japan only this weekend, almost a year after its US release? The marketing leading up to the film’s opening makes up for extreme delay a bit by being a little too effective. Hit the jump for details. Ads placed in major train stations in the Tokyo area had “originally showed a female figure covered in blood, banging on the glass and begging for passing commuters to save her”, according to Rocket News 24. This is relevant to the film, but I don’t want to spoil it for anyone. The ads were toned down by dulling the colors of the gore and blood after an advertising standards agency deemed them too scary. Below are images of the ads as they look now, and the ads will be up until Sunday. Cabin in the Woods is available on Blu-ray now. Viral Marketing Cabin in the Woods
Download ‘The Guest’ Soundtrack For Free This Weekend September 26, 2014September 26, 2014With The Guest hitting limited theaters this weekend, producers of the film is looking for a way to get the word out on the film’s release. And what better way to do some free marketing then to hand out a free soundtrack from the film. All you have to do… Read More
New Viral Campaign Pages – 9 & Funny People July 1, 2009July 1, 2009After some discussion, we have finally added two new pages to our viral campaign coverage. 9, the Tim Burton-produced film, and Funny People, Judd Apatow’s star-studded comedy, are now part of our full viral coverage. Check out the pages and the films’ viral campaigns to get up to speed. Funny… Read More
Building Better Superheroes [Infographic] June 9, 2013June 9, 2013Now that we’ve seen different actors play the same superhero in a few major movie franchises, the question remains as to who pulled off the look best. Direct2TV.com decided to tackle that question in an infographic that you can check out after the break. Read More