“Man of Steel” Website Source Code Reveals Countdown Dan Koelsch, April 12, 2013April 13, 2013 Earlier today, we told you about the Man of Steel homepage having a static video that you had to click on to get through to the site. The video has changed a few times, including sometime this evening to c934k200. More importantly, the Man of Steel Facebook fan page figured out that there’s a countdown hidden in the website’s source code. The section labeled “var deltaT =” has a number that gets smaller with every page refresh. If we assume the number is seconds, and we add the current number to the current time, we get 6PM PDT on Monday. It’s a good bet that is when the 3rd trailer will debut. It’s still unclear why the video keeps changing, so we’ll keep you updated. Click here for more of our coverage. Viral Marketing Man of Steel
Reddit News: Star Wars, Jurassic Park, Lord of the Rings, Die Hard, and More! February 11, 2013Like many people, I lurk around Reddit during my downtime, and I find some pretty interesting stuff. Sometimes that stuff relates to movies and television, so I feel obligated to share it with our readers. After the break, check out what’s been making the rounds on Reddit recently. Read More
How To Ruin A Viral (Part 2): Mess Up June 3, 2009July 18, 2010District 9 has a very versatile viral campaign encompassing two opposing forces, four websites, and the social networking world. Despite all this, many have complained about the viral not living up to its potential. Sure, all the pieces are in place, but Sony isn’t playing the game correctly. For instance, they went… Read More
SNL Gives Us Michael Bolton As Jack Sparrow And A Special Surprise For The Little Mermaid May 8, 2011Last night NBC’s Saturday Night Live aired a new episode with Tina Fey hosting. We got our first Lonely Island Digital Short in a while, and it was a music video with guest Michael Bolton having trouble focusing on the topic of the song because he had been watching a… Read More