Baz Luhrmann Wants To Share His Vision For “The Great Gatsby” With You Using The Gatsby Journal David Weaver, May 8, 2013 Director Baz Luhrmann has decided to share his process in adapting the F. Scott Fitzgerald novel The Great Gatsby by compiling series of notes on the production through an online interactive journal called The Gatsby Journal. With plans to update on a weekly basis, the first bits of information provided include exploring the film’s fashion, a look at Gatsby’s castle and some excerpts from interviews on subjects ranging from his use of 3D to his use of music in the film. Read the note regarding the journal from Baz Luhrmann and other details after the break.“So many people have asked about the process that we followed to arrive at the decisions we did in the making of this version of The Great Gatsby. So I thought that we should start to publish online in different sections a Journal of our process. We call it the Gatsby Journal. First up is just a few layers, but each week we will be going deeper and deeper into the research and the creative and production processes. I hope it will enrich the experience of the film.” – Baz LuhrmannBegin your journey into the mind of Baz Luhrmann and help enhance your understanding of the new film by reading The Gatsby Journal now.The Great Gatsby opens this Friday on May 10th, 2013. Viral Marketing Baz Luhrmanninteractive journalThe Great Gatsby
Strange Video From Neill Blomkamp Appears on iPads November 23, 2010August 6, 2012It’s a pretty common occurance to see video ads display before opening up an app or watching video on the Apple iPad. However, in the latest iPad version of Wired Magazine (issue 18.12), a mysterious and unexplained video appears instead, and it’s credited by District 9 director Neil Blomkamp. What… Read More
Comic-Con: ‘2012’ Viral during Comic-Con ’09 July 17, 2009June 6, 2010Soren Ulfert, Communications Director a the Institution for Human Continuity, updated his Twitter saying: Will you be at Comic-Con? The IHC is running a special event to select a few IHC Ambassadors. Follow us @TheIHC for updates. This is the second confirmed viral that will take place during Comic-Con, the… Read More
Pretend To Be Pixar With The Toy Story Comic Creator May 18, 2010May 18, 2010Maybe this contest is more for our nonexistent 8-12 year old demographic, but I think anyone with some time to kill, a little creative abilities, and who is young at heart can enjoy this. Oh yeah, and there’s a chance to win a trip to Disney World. To promote the… Read More