Fifth and Possibly Final “Man of Steel” Trailer Brings the Action Dan Koelsch, May 22, 2013 Yesterday, the Man of Steel homepage had another transmission when you first get to the site. We expected it to lead to a new trailer, and we were right (though sooner than expected). Watch the “Fate of Your Planet” trailer after the break. If you want to go a bit more in-depth into the trailer, check out this Imgur album of screenshots. The trailer utilizes some of the viral elements we’ve been covering, including the transmission of Zod calling out Kal-El. There seems to even be a few callbacks to the prequel comic.Man of Steel flies into theaters on June 14th. ARGs & Campaigns Viral Marketing Viral Videos Man of SteelTrailer
25 Historic Moments Changed By Mutants From “X-Men: Days Of Future Past” April 11, 2014It’s still too early to tell if X-Men: Days Of Future Past going to actually be good, but the marketing for this movie is starting to really heat up. We’ve seen some interesting ads with Quicksilver and Mystique, but no real viral activity until now. Playing off the X-Men: First… Read More
Warner Bros. and Legendary Pictures Announce Batman Tumbler Tour! May 10, 2012May 10, 2012Have you ever wanted to sit in the cockpit of Batman’s armored vehicle, the Tumbler? How about tear down the streets of Gotham on the Bat-Pod? You probably won’t be able to do either of those, but you’ll get to see both vehicles up close! Today, Warner Bros. and Legendary… Read More
ARGs & Campaigns Solve Equation On “Let Me In” Viral Site To Get Prize September 9, 2010October 18, 2011The viral site HelpMe.net has been a treasure trove of fun for Overture’s Let Me In. We’ve seen morse code, riddles, and puzzles, and now we have math. Using the numbered objects around the creepy room shown on the main page, can you solve the equation on the chalkboard to… Read More