Ron Perlman Tries To Sell You Kaiju Body Parts in “Pacific Rim” Viral Video Dan Koelsch, July 2, 2013 In Warner Bros.’ Pacific Rim, giant sea monsters called Kaiju wreack havoc around the Pacific coast. Jaegars are giant robots designed to stop them, and when they do, there’s a huge carcass just sitting there. So, Hannibal Chau (Ron Perlman) made a business out of harvesting Kaiju body parts and selling them as remedies to various ailments. Check out his commercial after the break.KaijuRemedies.com just links you back to the viral video, but we’ll keep an eye out in case it becomes something more. Pacific Rim opens in US theaters on July 12th. ARGs & Campaigns Viral Marketing Viral Videos Pacific Rim
Iron Man 2 Viral: CordCo Website and Fire Extinguisher April 16, 2010April 16, 2010Iron Man 2 kicks off May 7th and over the past month Paramount released a small viral campaign for the film. Stark Industries has released a website for their world famous event Stark Expo, which hasn’t happened since 1974. Over the past few weeks, Stark Industries has opened up various… Read More
Learn About Our Alien Enemies Thanks To New “Battle: Los Angeles” Viral Site January 19, 2011January 19, 2011Faithful readers to the site know that I am usually pretty objective in my reporting, but I have to admit, this got the nerd inside of me really excited. Sony’s alien war film Battle: Los Angeles has been dabbling in viral marketing since Comic-Con, but it looks like they may… Read More
Archer “Debonair Repair” Rolls Into The Danger Zone January 10, 2014Briefly: It may not be as sleek as Archer’s Dodge Charger or as subtle as Krieger’s van with the illegal ass window tint that’s just rolling probable cause, but it’s probably one of the coolest marketing gags for FX’s animated-comedy spy show Archer. Between now and 6 PM EST, at… Read More