Ron Perlman Tries To Sell You Kaiju Body Parts in “Pacific Rim” Viral Video Dan Koelsch, July 2, 2013 In Warner Bros.’ Pacific Rim, giant sea monsters called Kaiju wreack havoc around the Pacific coast. Jaegars are giant robots designed to stop them, and when they do, there’s a huge carcass just sitting there. So, Hannibal Chau (Ron Perlman) made a business out of harvesting Kaiju body parts and selling them as remedies to various ailments. Check out his commercial after the break.KaijuRemedies.com just links you back to the viral video, but we’ll keep an eye out in case it becomes something more. Pacific Rim opens in US theaters on July 12th. ARGs & Campaigns Viral Marketing Viral Videos Pacific Rim
Apollo 18: New (Last?) Document, Arcade Game, and Final Trailer August 30, 2011Dimension Films’ Apollo 18 finally opens in just a few days, so they have ramped their marketing efforts with possibly the last element of their viral campaign, a Facebook arcade game, and one more trailer. Get all the details after the break. Read More
“The Hunger Games: Mockingjay Part 1” Viral Video: Watch Presdient Snow Give Panem An Important Message June 25, 2014June 25, 2014The marketing for The Hunger Games: Mockingjay Part 1 is starting to ramp up, which means that a trailer is not too far behind. Following last week’s release of the heroes of the Capitol posters, which depicted ordinary citizens doing extraordinary things. Of course there was a subtle message when… Read More
Short Film “Reboot” Starts ARG Involving Trailer April 9, 2012April 9, 2012The holiday may have already passed, but for those not willing to let go, there’s one short film that has plenty of easter eggs for you. The cyberpunk thriller Reboot, which was funded through Kickstarter, is putting on an ARG that starts off with their trailer. Take a look and… Read More