Cool Viral Marketing for “Elysium” Around NY, LA and Vancouver Christopher Moore, July 6, 2013 The makers of Elysium have already invaded the internet with a few viral sites to help promote the new sci-fi film by Neil Blomkamp. Now, they’ve gone into the real world with some new viral ads similar to some of the stuff they did for Blomkamp’s District 9 film. See a few of these text-based ads after the jump.Per FirstShowing the ads for Elysium have recently shown up on billboards, bus stops and posters around the New York, Los Angeles and Vancouver area. They found this billboard in NYC:ComingSoon found this billboard in Los Angeles:FirstShowing also found a few through Twitter and Instagram:You can check out the FirstShowing site for their full article on the subject. For those not knowledgeable about Elysium, here’s the film’s IMDb story synopsis:Set in the year 2154, where the very wealthy live on a man-made space station while the rest of the population resides on a ruined Earth, a man takes on a mission that could bring equality to the polarized worlds.Elysium opens in theaters on August 9th. Viral Marketing District 9ElysiumJodie FosterMatt DamonNeill BlomKampSharlto CopleySony PicturesWilliam Fichtner
Viral Review: Funny People August 9, 2009April 3, 2010It’s now been a week since the film Funny People has been released, so it’s time to review their viral campaign. In case you missed it, be sure to check out Nick’s review of the film itself. Funny People follows established comedian and actor George Simmons (Adam Sandler) as he… Read More
Trayvon Martin Case Affects Marketing For Fox’s “Neighborhood Watch” March 28, 2012March 28, 2012You might not think that the public discourse on the Trayvon Martin shooting would have much impact on Hollywood, but there has been an unexpected result. 20th Century Fox has had to change their marketing for their upcoming sci-fi comedy Neighborhood Watch. Get the details after the jump. Read More
“Prometheus” Viral Campaign Continues At WonderCon March 18, 2012March 21, 2012Yesterday at WonderCon was the 20th Century Fox panel that included Ridley Scott’s Prometheus. While the biggest buzz has been the new trailer, the viral campaign got nice shot in the arm as well. Get the details after the break. Read More