Kaiju Body Parts Sent to Film Blogs for “Pacific Rim” David Weaver, July 11, 2013 Kaiju organs are big business in the world of Pacific Rim and in a pretty cool viral campaign just before this film opens nationwide this Friday, black market business man Hannibal Chau has sent out some rather interesting items to an assortment of internet establishments to help promote his entrepreneurial endeavors.Discover the mysterious contents of these briefcases and watch an infomercial with Chau himself explaining the benefits and breakthroughs in medicine with the use of Kaiju organs after the break.Early in the morning on July 2nd, multiple websites such as Slashfilm.com and Comingsoon.net began receiving silver briefcases filled with sample Kaiju organs sold by Hannibal Chau, a black market salesman played by Ron Perlman in Guillermo Del Toro’s upcoming monsters versus robots opus, Pacific Rim. These deliveries coincided with a viral video, which we featured earlier and you can find embedded below, featuring Chau where he breaks down the many medicinal uses these rare organs have, ranging from cures for Lactose Intolerance to Attention Deficit Disorder.As for the briefcase and its contents, you can see in the image to right that it appears to have six different organ types all nicely packed together. Along with the organs there is also a brochure for Chau’s business where it outlines the different remedies each organ provides, such as Kaiju Bone Powder, Elector-Bile Bags and Flaky Cakes.It’s these little extras that really get you hyped for the film and yet another shining example as to why Guillermo Del Toro is in a league of his own when it comes to creating fantasy worlds rich with character and filled with personality that most others can only dream about. While it’s sad that most of us will never have an opportunity to obtain these neat marketing bits of swag, it’s still pretty cool that they exist at all. ARGs & Campaigns Viral Marketing Pacific Rim
ViralCast #14: Comic-Con Review July 27, 2009June 6, 2010In this week’s ViralCast, Dan, Ian, and Scott are joined by our very special guests Kelsey and Rose, who covered Comic-Con for us live from the convention. We go over some of the interesting things that Kelsey and Rose saw as well dig deeper in the viral campaigns put on… Read More
Empire Releases Four Teaser Images For “The Adventures of Tintin: Secret of the Unicorn” October 30, 2010We finally have our first images from The Adventures of Tintin: Secret of the Unicorn. The film is still 14 months away from its release but the people at Empire has released four teaser images that shows us how detailed the motion capture movie will be. You can view these… Read More
SNL and Justin Bieber Take On “The Roommate” February 6, 2011Sure, the movie is practically a joke, getting horrible reviews and being called a Single White Female ripoff, but with a decent opening weekend in progress, The Roommate needs to be taken down a peg. Last night’s Saturday Night Live on NBC did just that with Justin Bieber and Andy… Read More