“The World’s End” Creators Release Interactive Screenplay Of “Shaun Of The Dead” Christopher Moore, August 6, 2013 The new film, The World’s End, is almost upon us and because it’s the third movie in Edgar Wright’s “Cornetto Trilogy”, it’s only appropriate that they give some love to the film that started it all: Shaun of the Dead. On The World’s End site, you can now pull up an interactive screenplay of the zombie comedy classic. Find out many of these interactive features after the break.Besides getting some insight on what the screenplay for Shaun of the Dead looked like, we also get glimpses of some of the story process through the writers’ story flipchart. If you’ve ever seen any of the special features of Shaun of the Dead or Hot Fuzz (the second film in the “Cornetto Trilogy”), then you will know that writers Edgar Wright and Simon Pegg map out much of the story elements in flip chart form. From the story beats to a breakdown of elements of a scene, they’re pretty methodical about every aspect of the story. Here’s a page from their flip chart which shows list of elements to possibly use during their first encounter with the undead girl in the backyard:Along with a few pages from their flip chart, there are also storyboards of scenes as well such as this one from that same scene:They have clips of these storyboarded scenes from the movie, so you can compare these storyboards to the final scene in the film. The interactive script also gives you some behind the scenes pictures throughout and towards the end you’ll get some cast and crew interviews about the movie.Of course, this is just a small taste of all the interactive content for the script. You can check out the full script and it’s interactive features at the Focus Features site for The World’s End here.The World’s End hits theatres on August 23rd.If you want, you can like the film on Facebook, follow news about the film on the Focus Features Twitter and see a few videos about the film on their YouTube channel. Viral Marketing Edgar WrightHot FuzzNick FrostShaun of the DeadSimon PeggThe World\'s End
Viral Marketing Hipsters Compare Jeans not Cards in ‘American Psycho’ Inspired Viral Video January 21, 2014January 21, 2014This is almost too painfully purposefully ironic. The folks over at the creative agency Flickering Wall take on one of the best scene’s of the 2000’s cult classic ‘American Psycho’ in their ad video for Denham Jeans and ingeniously make business card obsessed yuppies into jean obsessed hipsters. Hit the… Read More
Contest: “Game of Thrones” Comic-Con Swag Bag July 26, 2012August 4, 2012While I myself have not seen or read Game of Thrones in any of its incarnations, both the HBO television show and novel series (A Song of Ice and Fire) are wildly popular. Thus, the panel for the series at San Diego Comic-Con this year was one of the highlights… Read More
Viral Marketing ESPN Brings Admiral Ackbar to Primetime September 9, 2010October 18, 2011It’s probably not quite the same thrill as destroying the Death Star, but for one evening, everyone’s favorite squid-faced rebel hero, Admiral Ackbar, was the talk of the college football world. That is because ESPN aired a commercial documenting the now infamous campaign by University of Mississippi students to have… Read More