“The Amazing Spider-Man 2” Viral Site ElectroArrvies Turns Into EnemiesUnite.com Michael Lee, December 30, 2013 Your friendly neighborhood Spider-Man has always had to deal with a plethora of villains, enemies, and criminals. In the comics, six of the webslinger’s greatest villains banded together, and called themselves the Sinister Six. The roster may have changed, but their intentions didn’t.Sony is hoping that it will all pay off in Marc Webb’s The Amazing Spider-Man 2. The film has already teased three different villains in the first trailer, with two Easter eggs that hint at more possible appearances. But let’s just consider that Green Goblin (or some form of him played by Dane DeHaan), The Rhino (Paul Giamatti), and the film’s principle antagonist, Electro (Jamie Foxx), are the main villains. Now the site formally known as ElectroArrvies.com has been redirected to EnemiesUnite.com, adding more fuel to the fire that we will see the Sinister Six in The Amazing Spider-Man 3.As we confirmed earlier, the countdown will coincide with the New Year’s Eve festivities that will take place in New York’s Times Square. Hit the jump to see the video of Marc Webb dropping a few hints of what to expect tomorrow, plus some new images from the film.The video is of Webb and Spider-Man making an Appearance on ABC’s Good Morning America. Here’s the video:Sony also revealed their latest viral image of Spider-Man webslinging graffiti near what appears to be the Brooklyn Bridge. The studio has asked fans to caption the image. Thanks to Comingsoon.net for the image.Finally, Empire Magazine has revealed two new photos of Electro. The Amazing Spider-Man 2 also stars Andrew Garfield, Emma Stone, and Sally Field. Directed by Marc Webb, the film is scheduled to open in theaters on May 2, 2014. ARGs & Campaigns Viral Marketing Viral News Andrew GarfieldElectroArrivesEmma StoneEnemiesUniteMarc WebbThe Amazing Spider-Man 2
Indiana Jones Mailing Mystery Solved! December 18, 2012Last week the University of Chicago received a package for Henry Walton Jones, Jr., the full name of the famed fictional archaeologist Indiana Jones. The contents of the package had many thinking it was part of a viral campaign, but what for? Well, the mystery has finally been solved. Get… Read More
‘Avengers: Age Of Ultron’ Trailer and Poster October 22, 2014October 22, 2014You might have noticed that Marvel’s plan to release the first trailer for Avengers: Age Of Ultron during the next episode of Agents of S.H.I.E.L.D. kind of backfired when the trailer was mysteriously leaked. Even the Marvel Twitter account jokingly acknowledged that there was a leak saying “Dammit Hydra.” So… Read More
Trailers Weekly: “Movie 43”, “The Lone Ranger”, “Stoker”, “The Guilt Trip”, “A Good Day To Die Hard”, “Lincoln” October 7, 2012December 27, 2012Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week provided us with so many trailers, so… Read More