“The Amazing Spider-Man 2” Viral Site ElectroArrvies Turns Into EnemiesUnite.com Michael Lee, December 30, 2013 Your friendly neighborhood Spider-Man has always had to deal with a plethora of villains, enemies, and criminals. In the comics, six of the webslinger’s greatest villains banded together, and called themselves the Sinister Six. The roster may have changed, but their intentions didn’t.Sony is hoping that it will all pay off in Marc Webb’s The Amazing Spider-Man 2. The film has already teased three different villains in the first trailer, with two Easter eggs that hint at more possible appearances. But let’s just consider that Green Goblin (or some form of him played by Dane DeHaan), The Rhino (Paul Giamatti), and the film’s principle antagonist, Electro (Jamie Foxx), are the main villains. Now the site formally known as ElectroArrvies.com has been redirected to EnemiesUnite.com, adding more fuel to the fire that we will see the Sinister Six in The Amazing Spider-Man 3.As we confirmed earlier, the countdown will coincide with the New Year’s Eve festivities that will take place in New York’s Times Square. Hit the jump to see the video of Marc Webb dropping a few hints of what to expect tomorrow, plus some new images from the film.The video is of Webb and Spider-Man making an Appearance on ABC’s Good Morning America. Here’s the video:Sony also revealed their latest viral image of Spider-Man webslinging graffiti near what appears to be the Brooklyn Bridge. The studio has asked fans to caption the image. Thanks to Comingsoon.net for the image.Finally, Empire Magazine has revealed two new photos of Electro. The Amazing Spider-Man 2 also stars Andrew Garfield, Emma Stone, and Sally Field. Directed by Marc Webb, the film is scheduled to open in theaters on May 2, 2014. ARGs & Campaigns Viral Marketing Viral News Andrew GarfieldElectroArrivesEmma StoneEnemiesUniteMarc WebbThe Amazing Spider-Man 2
Disney Releases “Frankenweenie: An Electrifying Book” To iBookstore September 30, 2012October 17, 2012Walt Disney Studios’ new stop-motion animation film Frankenweenie has taken advantage of Apple’s new iBook Author software to create an interactive behind-the-scenes book called Frankenweenie: An Electrifying Book. The books is free on the iBookstore, and it has gotten some good reviews already. Read the press release after the break. Read More
Galifianakis And Ferrell Take To Facebook To Launch “The Campaign” May 7, 2012One of this summers most anticipated comedies, “The Campaign”, has just launched a very interesting, very funny viral campaign, aimed to persuade viewers to choose their side before the films release. Hit the jump to see the first glimpse of the films lead contenders, played by Zach Galifianakis and Will… Read More
Conventions Zach Braff Wants You To Help Make His Next “Garden State”-Style Film April 24, 2013On the heels of the successful Veronica Mars Kickstarter campaign, Zach Braff has thrown his hat into the crowdsourcing ring with his next film project, Wish I Was Here. A film that would be a companion piece to his only directorial effort, Garden State. Find out more about the movie… Read More