Tag: EnemiesUnite

“The Amazing Spider-Man 2” Super Bowl Spot Slings Its Viral Marketing Web

February 2, 2014 By Michael Lee

Since the New Year’s Eve TV spot debuted, the EnemiesUnite viral marketing site for The Amazing Spider-Man 2 has been hinting at a huge event which was to occur some time during the Super Bowl. Well it was hard to miss but the TV spot debut during the big game, and it was even harder…

Filed Under: News Tagged With: Andrew Garfield, Chris Cooper, Dane DeHaan, Emma Stone, EnemiesUnite, jamie foxx, Marc Webb, Paul Giamatti, Sally Field, Sony Pictures, Super Bowl, Super Bowl XLVIII, The Amazing Spider-Man 2

“The Amazing Spider-Man 2” Viral Site ElectroArrvies Turns Into EnemiesUnite.com

December 30, 2013 By Michael Lee

Your friendly neighborhood Spider-Man has always had to deal with a plethora of villains, enemies, and criminals. In the comics, six of the webslinger’s greatest villains banded together, and called themselves the Sinister Six. The roster may have changed, but their intentions didn’t. Sony is hoping that it will all pay off in Marc Webb’s…

Filed Under: ARGs & Campaigns, Viral Marketing, Viral News Tagged With: Andrew Garfield, ElectroArrives, Emma Stone, EnemiesUnite, Marc Webb, The Amazing Spider-Man 2