Latest Trailer For “The Lego Movie” Riffs On “Man Of Steel” David Weaver, January 31, 2014 Arriving just a week before its theatrical release is a brand new trailer for the The Lego Movie, the big screen debut for the wildly popular toyline. While it is readily apparent that the film is already chock full of cameos that range from the likes of Batman to Gandalf to Han Solo (and even including Abraham Lincoln), this new trailer amusingly incorporates Hans Zimmer’s bombastic score from last years love it or hate it MAN OF STEEL to introduce us to the film’s main protagonist Emmet Brickowski, voiced by Chris Pratt. There are of course plenty of other characters to spot in the new trailer as well (including the Man of Plastic himself), so check out the trailer after the break and see who you can spot.The Lego Movie opens in theaters on February 7. Viral Marketing Viral Videos Hans ZimmerMan of SteelThe Lego MovieTrailerWarner Bros
Word of Mouth Viral: The Haiti Relief Efforts January 28, 2010October 18, 2011On January 13th, 2010 the small island of Haiti was devastated. Right before 5:00 PM, a magnitude 7.0 earthquake shook Haiti to it’s core. The earthquake caused massive damage and left thousands of Haitians homeless, and hundreds of thousands dead. Almost instantly, the popular social networking website Twitter was flooded… Read More
Mobile Communication Slow To Go Viral November 20, 2009Have you ever wondered why so few viral marketing campaigns ever go mobile? Granted, The Dark Knight did a good job using mobile communication to send out automated phone calls that supplemented the online viral, but few films have taken advantage of the opportunities that the medium provides. Well, Nancy… Read More
Exclusive Interview: Greg Broadmore of Weta Workshop (District 9 Designer) September 15, 2009January 8, 2010When you were watching District 9, what was your favorite part? For some of you it was when Wikus took control of the Exo suit and led Christopher back to his son. For others it may be when Christopher and his son began ascending to the mother ship; personally, my… Read More