Unusual First Look At Quicksilver From “X-Men: Days of Future Past” Kevin C, April 7, 2014April 7, 2014 When so much of marketing depends on the exposure of your product; How the world sees the first movements of your characters in costume can set the tone for a movie’s future. There have been some recent rumblings of problems with Quicksilver and his look. Thanks to a Carl’s Jr. advertisement, we have our first look at the speedy character in action. Hit the jump to see this.You might have seen the first Carls Jr. spot. That one included Mystique, but not Jennifer Lawrence, the actress that plays the character. That unusual commercial was featured in a recent Viral Video Roundup. Now, with a first look at Quicksilver, we have what seems to up the weirdness ante. Check out this new commercial:If this is our first look at Quicksilver, this is a very troubling sign for Days Of Future Past indeed. When we should be seeing Evan Peters as Quicksilver under the most badass of circumstances, we’re instead seeing him eating a Carl’s Jr. bacon breakfast sandwich. This kind of thing feels like something that might come after the movie’s release. Do you think this is a good way to see Quicksilver for the first time?X-Men: Days of Future Past opens May 23rd, 2014. ARGs & Campaigns 20th Century FoxBryan SingerEvan PetersMichael FassbenderX-Men: Days of Future Past
FOX’s “Alcatraz” Viral Turns Into Sweepstakes February 1, 2012On Friday we updated you on the latest part of the Legends of Alcatraz viral campaign for FOX’s new mystery show Alcatraz. A select few actually got to go on a special tour of the prison island and collect some viral clues. Find out what happened after the jump. Read More
Has The ‘Anchorman 2’ Marketing Campaign Given Us Too Much Ron Burgundy? December 6, 2013December 6, 2013Remember that time you hoped against hope for a sequel to Anchorman? You weren’t alone of course; the 2004 film earned cult-like status in the years following its release, leaving legions of fans desperate for more Ron Burgundy. After years of waiting, the sequel is nearly here, and it seems the… Read More
‘The Grand Budapest Hotel’ Marketing Jazzes Up New Posters With Spotify Playlists April 4, 2014April 4, 2014In the four weeks since its release, Wes Anderson‘s The Grand Budapest Hotel has grossed over $25 million. Not bad for a film that’s been open in only 1,200 theaters. The film’s marketing campaign has matched Anderson’s quirkiness with fun websites and hilarious trailers. Now new interactive posters have popped… Read More