Unusual First Look At Quicksilver From “X-Men: Days of Future Past” Kevin C, April 7, 2014April 7, 2014 When so much of marketing depends on the exposure of your product; How the world sees the first movements of your characters in costume can set the tone for a movie’s future. There have been some recent rumblings of problems with Quicksilver and his look. Thanks to a Carl’s Jr. advertisement, we have our first look at the speedy character in action. Hit the jump to see this.You might have seen the first Carls Jr. spot. That one included Mystique, but not Jennifer Lawrence, the actress that plays the character. That unusual commercial was featured in a recent Viral Video Roundup. Now, with a first look at Quicksilver, we have what seems to up the weirdness ante. Check out this new commercial:If this is our first look at Quicksilver, this is a very troubling sign for Days Of Future Past indeed. When we should be seeing Evan Peters as Quicksilver under the most badass of circumstances, we’re instead seeing him eating a Carl’s Jr. bacon breakfast sandwich. This kind of thing feels like something that might come after the movie’s release. Do you think this is a good way to see Quicksilver for the first time?X-Men: Days of Future Past opens May 23rd, 2014. ARGs & Campaigns 20th Century FoxBryan SingerEvan PetersMichael FassbenderX-Men: Days of Future Past
First Augmented Reality Processor To Be Used In Mobile Phones February 22, 2013February 22, 2013We naturally tend to focus on the creative aspects of viral marketing and augmented reality campaigns, but every once in a while we hear of technological advancements that hold the potential to dramatically change the size and shape of viral and ARG campaigns going forward. Augmented reality software developer Metaio… Read More
Could The “They’re Here” Mystery Be Solved? October 7, 2010We are just a few days away from everything being revealed about the film They’re Here, a film whose viral campaign we have covered extensively. However, the guys over at SciFi Mafia seem to think they have figured out what the movie really is, thanks in part to our exclusive… Read More
‘Amazing Spider-Man 2’ Tumblr Blog Interviews Spencer Smythe December 4, 2013Much of The Amazing Spider-Man 2‘s tumblr blog has been focused on reporting on OsCorp’s progress on technological advancements or criminal activity. Now a new post changes its direction a bit by posting an exclusive interview between The Daily Bugle and Spencer Smythe. For those that don’t know, Spencer Smythe… Read More