One of the problems of having a huge roster in an ensemble superhero film is trying to find enough screentime for characters. Though Rogue (Anna Paquin) had a subplot in X-Men: Days Of Future Past, that was eventually cut from the theatrical cut, due to time constraints and being plot-heavy. However, we will be able…
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So right out of the gate I’ll just say it–this is the best X-Men film of the franchise. Not only is it a great superhero movie, it’s also just a fantastic piece of cinema, period. For me, this is truly the first film of the summer blockbuster season where I have felt compelled to head…
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With the viral marketing campaign revived, and the MTV Movie Awards having aired, Fox released a brand new clip to help promote X-Men: Days Of Future Past. The film has seen some strange marketing in the past, most notably the introduction of QuickSilver’s powers via a Carl’s Jr. commercial. Now a brand new clip will…
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It’s still too early to tell if X-Men: Days Of Future Past going to actually be good, but the marketing for this movie is starting to really heat up. We’ve seen some interesting ads with Quicksilver and Mystique, but no real viral activity until now. Playing off the X-Men: First Class‘ reference to mutants changing…
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When so much of marketing depends on the exposure of your product; How the world sees the first movements of your characters in costume can set the tone for a movie’s future. There have been some recent rumblings of problems with Quicksilver and his look. Thanks to a Carl’s Jr. advertisement, we have our first…
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