“Orange Is The New Black” Food Truck Event Threw Pies At The People Of New York Michael Lee, June 16, 2014June 16, 2014 There are times where I wished marketing gags in New York could find their way here on the west coast. The Archer Debonair Mobile was one of them. Not only are these advertisements a great way to push said product, but you get some free swag out of it. So for Netflix, what better way to market season 2 than to give out free pies and chocolate and vanilla swirls (chocolate and vanilla swirl, swirl).Hit the jump to see more.Mashable discovered Netflix’s latest gag to come out of their marketing machine. “The truck, adorned with Crazy Eyes a.k.a. Suzanne and the “I threw my pie for you” phrase, made several pitstops” all over New York last weekend, which included stops at Broadway, the Flatiron Building, and Central Park.Here’s a video from the event.I found the #OITNB food truck, serving Crazy Pyes (get it?) https://t.co/LuTrEFcCJp— Brian A. Hernandez (@BAHjournalist) June 12, 2014It doesn’t look like the “I Threw My Pie For You” event will be making its way to the west coast any time soon, but seeing as this one took place a few weeks after the premiere of season 2, don’t give up your hopes on seeing it happen.Reports also say that people came in droves to get a piece of the pie and some tasty chocolate and vanilla swirl. Fans also had the opportunity to take a photo with a cardboard cut out of the entire cast.Season 2 of Orange Is The New Black debuted back on June 6. If you haven’t seen it yet, I suggest you start your binge watching now, because it is that good. ARGs & Campaigns Events Viral Marketing Viral News NetflixOrange Is The New Black
‘Ghostbusters’ Donuts: Krispy Kreme Celebrates Film’s 30th Anniversary With Themed Donuts September 17, 2014September 17, 2014When there’s something strange in your neighborhood, the first people you call would be Ghostbusters. But when that strange activity is hunger, you need to call Krispy Kreme. The donut company recently announced that they will sell two marshmallow Kreme™-filled Ghostbusters donuts: Krispy Kreme’s Ghostbusters and Stay Puft Marshmallow Doughnuts… Read More
Comic-Con 2010: Press Conference Videos For The Other Guys and The Green Hornet July 24, 2010Yesterday at Comic-Con, Sony Pictures had another panel, this time for The Other Guys, Green Hornet, and Priest. They also held press conferences for the first two films, which I was able to attend and video tape. Watch the press conferences featuring cast and crew for each film after the… Read More
Check Out Episode 3 of “The Inside Experience” July 31, 2011August 1, 2011The “Social Film Experience” from director DJ Caruso titled Inside continues on with Episode 3, which was released this weekend. The interactive web series is about Christina Perasso (played by Emmy Rossum), who has been kidnapped but can still connect to the outside world with a Toshiba laptop left in… Read More