Annabelle Scare Prank Created for Toronto Fan Expo Christopher Moore, September 6, 2014 With the upcoming The Conjuring spin-off movie, Annabelle, hitting theaters on October 3rd, the makers used the Toronto Fan Expo to help promote the release with a little scare prank involving the cursed doll. A display was made with a woman dressed up as a human-sized version of the doll and people could have their picture taken in front of it, but once they posed to take a picture, that’s when Annabelle would strike. Check out several of their scared reactions after the break. Annabelle is directed by John R. Leonetti and written by Gary Dauberman. It’s produced by James Wan, the director of the Conjuring. The film hits US theaters on October 3rd.Check out Annabelle’s official site for further details. You can also like them on Facebook and follow them via the WB Twitter. Conventions Viral Marketing Viral News Viral Videos AnnabellecurseddollJames WanpossessedScare PrankThe ConjuringToronto Fan Expo
Help Create “Bear Week”, Because Bears Are Better Than Sharks August 3, 2011We are treading water in the middle of Shark Week on Discovery Channel, but Kevin Corrigan of College Humor thinks a different animal deserves their own week as well (if not instead). In fact, he’s putting a petition together to make it happen. Learn more after the break. Read More
Explore “Monsters University” With New Viral Website October 8, 2012October 8, 2012Pixar’s Monsters University took a big step into the digital world today by debuting a website for the school. The website is extremely fleshed-out, and even includes a store to by school gear. Details after the break. Read More
Watch Interactive Horror Short Film “6:14” October 28, 2012RIDES.tv is a new transmedia platform from Fourth Wall Studios that creates interactive stories stretching across online video, phone calls, text messages, email, and social media. Their latest in their Dark Wall horror series is called 6:14, which you can watch here. Watch the trailer and learn more after the… Read More