Annabelle Scare Prank Created for Toronto Fan Expo Christopher Moore, September 6, 2014 With the upcoming The Conjuring spin-off movie, Annabelle, hitting theaters on October 3rd, the makers used the Toronto Fan Expo to help promote the release with a little scare prank involving the cursed doll. A display was made with a woman dressed up as a human-sized version of the doll and people could have their picture taken in front of it, but once they posed to take a picture, that’s when Annabelle would strike. Check out several of their scared reactions after the break. Annabelle is directed by John R. Leonetti and written by Gary Dauberman. It’s produced by James Wan, the director of the Conjuring. The film hits US theaters on October 3rd.Check out Annabelle’s official site for further details. You can also like them on Facebook and follow them via the WB Twitter. Conventions Viral Marketing Viral News Viral Videos AnnabellecurseddollJames WanpossessedScare PrankThe ConjuringToronto Fan Expo
12 Days of Viral – DAY SEVEN December 19, 2009December 19, 2009On the seventh day of viral, my movie gave to me….. Facebook interaction. I am picking three films to discuss on this day, because those three films use Facebook in such an interesting way. The most common thing to do nowadays is to post the exact thing, on all forms… Read More
District 9 To Have Fan Screening At Comic-Con! July 10, 2009June 6, 2010Recently, I just learned of a fan screening at the District 9 Community Watch website. Apparantly, they are going to give them away if you follow Sony Pictures on Twitter. Maybe they will do it like the Angels & Demons contest a while back? Well, we do not know yet,… Read More
“Chronicle” Viral Sends People Flying Over New York City Skyline January 30, 2012October 7, 2013It’s a bird! It’s a plane! It’s Supe- nope, it’s a plane. Or is it? The found-footage film, Chronicle, opens this Friday and to get people even more excited, a viral marketing campaign started over New York City and parts of New Jersey that will make you think you’re seeing… Read More