Paramount Runs Pair Of ‘Interstellar’ Contests That Will Take Winners To The Edge Of Space Michael Lee, October 31, 2014October 31, 2014 Interstellar is an unforgettably spectacular visually immersive film going experience unlike any other. Christopher Nolan’s space epic uses elements from other sci-fi space films and mixes them in with his signature style. Now to help promote the film, Paramount revealed they will unveil a space exhibit at the National Air & Space Museum. Now the studio is running a pair of contests to help bring you closer to the edge of space. One contest will literally bring you to space, but if you like to stay closer to home but experience space, you can bring the Interstellar Oculus Rift to your hometown. Hit the jump to find out how.Let’s start off with the big one. Paramount is partnering up with Fandango to take you to the edge of space on on XCOR’s Lynx Mark II spacecraft. According to a Fandango poll of more than 1,000 “INTERSTELLAR” advance ticket-buyers on its site, 81% of fans say they have always dreamed of space travel.The once-in-a-lifetime trip, worth $100,000, is being made possible through a unique partnership between Fandango, Paramount Pictures, rocket engine and spaceflight development company, XCOR Aerospace, and Motherboard, VICE’s online channel dedicated to the intersection of technology, science and culture.The Interstellar sweepstakes grand prize-winner will receive a seat aboard the XCOR Lynx Mark II spacecraft, reaching an altitude of 100 kilometers/62 miles. Also included in the package are 4g simulator training, and hotel accommodations and round-trip travel to the XCOR spaceport in Mojave, California. The sweepstakes entry period ends on December 1, 2014 at 10:00 a.m. PT, and complete sweepstakes rules, prize information, grand prize-winner options and free alternative method of entry can be found here.Now, if you don’t feel comfortable leaving planet earth, but still want to experience what it’s like to be in space, then Paramount and AMC’s contest may be to your liking.Paramount Pictures, AMC Theatres® and IMAX® are partnering to give movie fans in one U.S. city a first-of-its-kind Oculus Rift Development Kit 2 (DK2) experience of Christopher Nolan’s highly anticipated Interstellar over Thanksgiving weekend. We already reported on the four cities that Oculus Rift will be visiting.For three days during the week of November 24th, 2014, the Interstellar Oculus Rift DK2 Experience will come to the city of the participating AMC IMAX® location that sells the most tickets by November 4th, 2014.The Interstellar Oculus Rift DK2 experience gives fans a virtual first look at the new film through an immersive experience. Users will sit down, strap in, and travel in the film’s Endurance spacecraft in zero gravity with the Oculus Rift DK2.For more info, click here. Contests Viral Marketing AMC TheatersFandangoInterstellarOculus RiftParamount Pictures
“Elevator Murder Experiment” Viral Video Promotes “Dead Man Down” March 4, 2013October 7, 2013What would you do if you walked into a murder in progress? Our second prank video of the past week asks that very question by staging a murder attempt in a New York City elevator. The video was made to promote this weekend’s theatrical release of Dead Man Down, a… Read More
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Receive a Call From the Takers August 20, 2010Briefly: Sony Pictures has tried a few viral marketing attempts to gain interest in the upcoming heist film Takers, starring Chris Brown, rapper T.I., and an ensemble cast. Their latest gimmick is to let you get a call from one of the “Takers” on opening day, August 27th. Sign up… Read More