Google Hires “Pokémon” Masters! Caleb Hamilton, June 17, 2014June 17, 2014 Back on April Fool’s Day, Google Maps rolled out their Pokémon Challenge. People had to use their Google Maps app to find Pokémon hidden around their area. It was a “job interview” for the newly created role of Pokémon Master at Google. Of course there really wasn’t a Pokémon Master…
New “Guardians Of The Galaxy” Trailer Has More Rocket Raccoon Than You Can Handle Michael Lee, June 17, 2014June 17, 2014 With just a month and a half until James Gunn‘s Guardians of the Galaxy hits theaters, Disney and Marvel is ramping up the marketing for the film by releasing new TV spots every other week or so. A couple of trailers, as well as those nifty character profiles, told us…
Uber Offers A Pickup From Transformer Optimus Prime In Marketing Tie-In Kevin C, June 16, 2014June 16, 2014 Popular ride service Uber has been seriously disrupting the taxi space for a while. They’ve recently had some real challenges in cities like London (where the cabbies there are striking over the service). While that serious drama unfolds, Uber appears to be having a little fun too. Uber and Transformers: Age…
“Orange Is The New Black” Food Truck Event Threw Pies At The People Of New York Michael Lee, June 16, 2014June 16, 2014 There are times where I wished marketing gags in New York could find their way here on the west coast. The Archer Debonair Mobile was one of them. Not only are these advertisements a great way to push said product, but you get some free swag out of it. So…
Trailers Weekly: “Birdman”, “The Zero Theorem”, “The Interview”, “Home”, And More Michael Lee, June 14, 2014June 14, 2014 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. We’ve got trailers from Home, Birdman, The Interview, The…