Update: J.J. Abrams’ Super 8 Is Not Related to Cloverfield Dan Koelsch, May 5, 2010 Yesterday we reported that a secret teaser trailer would premiere before Iron Man 2 this weekend. There are very few details on the J.J. Abrams-produced movie, currently titled Super 8, but we know that the trailer itself is being directed by Abrams. There was speculation, and even a timid confirmation, that the movie would be connected to Cloverfield. It turns out that is not the case, as you’ll find out when you hit the jump. Vulture, who broke the story that Super 8 is “absolutely connected to 2008’s Cloverfield (possibly a prequel, but not a sequel)”, actually caught up with Abrams at the 2010 Time 100 Gala and asked him about the rumor. Here is what he had to say.“You have to check [out the trailer],” he told us. “But it has nothing whatsoever to do with Cloverfield, despite your expert reporting.” So what does it have to do with? “I won’t be able to tell you until it’s done,” he said.This is definitely a stab in the heart of us Clovey enthusiasts, but I’m still excited to see what this mystery movie is. How about you? News Viral Marketing CloverfieldIron Man 2J.J. AbramsSuper 8
New Study: Film Marketing and the ‘Net October 1, 2009Some interesting research has been released that speaks to the budding importance of viral marketing. According to Variety’s Marc Graser, film marketers are increasingly looking to the internet to promote upcoming movies. He cites a study by Stradella Road, which surveyed 1,547 moviegoers regarding their film consumption habits and where they… Read More
“Legends of Alcatraz” Viral Has Begun January 24, 2012Last night was the second week of FOX’s new sci-fi mystery show Alcatraz, and if you were hoping that the J.J. Abrams-produced series would have a viral campaign, then you are in luck (even if it is blatantly sponsored by Ford). Get the latest details after the break. Read More
Transfomers Viral Updates June 19, 2009June 25, 2009If you haven’t heard by know, Transformers is doing a viral campaign, or as they call it an ‘extended film experience’ campaign. Recently, there has been a plethora of videos with machines turning into Transformers. Take a look at the newest one. Pretty cool if you ask me, and well… Read More
@Josh:That’s obviously a possibility, but this isn’t Michael Bay we’re talking about. I don’t recollect any time J.J. has flat out lied about one of his projects.
Has anybody considered the possibility that these rumors are designed to get people to go see the trailer? It’s entirely possible that the description is utterly and completely false. Guess we’ll see tomorrow night.
Dan and VanGohn you both make very good points. For all we know this trailer could be a film about Slusho.