Update: J.J. Abrams’ Super 8 Is Not Related to Cloverfield Dan Koelsch, May 5, 2010 Yesterday we reported that a secret teaser trailer would premiere before Iron Man 2 this weekend. There are very few details on the J.J. Abrams-produced movie, currently titled Super 8, but we know that the trailer itself is being directed by Abrams. There was speculation, and even a timid confirmation, that the movie would be connected to Cloverfield. It turns out that is not the case, as you’ll find out when you hit the jump. Vulture, who broke the story that Super 8 is “absolutely connected to 2008’s Cloverfield (possibly a prequel, but not a sequel)”, actually caught up with Abrams at the 2010 Time 100 Gala and asked him about the rumor. Here is what he had to say.“You have to check [out the trailer],” he told us. “But it has nothing whatsoever to do with Cloverfield, despite your expert reporting.” So what does it have to do with? “I won’t be able to tell you until it’s done,” he said.This is definitely a stab in the heart of us Clovey enthusiasts, but I’m still excited to see what this mystery movie is. How about you? News Viral Marketing CloverfieldIron Man 2J.J. AbramsSuper 8
Trailers Weekly: “Djinn,” “Friends with Kids,””Shut up and Play the Hits,” “Moonrise Kingdom,” “West of Memphis” January 14, 2012December 27, 2012Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week was a relatviely slow week in terms… Read More
Avtr.com Updates October 16, 2009October 16, 2009When James Cameron’s “Avatar” released its first viral website weeks ago, I stated the only way the campaign could recoup the lost hype following Avatar Day was to be proactive about posting content. Since then, several updates have been made to avtr.com, and are worth a look for those interested in… Read More
Movie Review: “Fright Night” Pays Homage to The Original In Fun and Contemporary Way August 17, 2011August 19, 2011Fright Night is one of those classic 1980s horror films that was able to combine the blood and gore of the horror genre with comedic styles. Back then 3D was not a relevant gimmick, nor was it a box office booster. Now turn the clock forward 30 years later and… Read More
@Josh:That’s obviously a possibility, but this isn’t Michael Bay we’re talking about. I don’t recollect any time J.J. has flat out lied about one of his projects.
Has anybody considered the possibility that these rumors are designed to get people to go see the trailer? It’s entirely possible that the description is utterly and completely false. Guess we’ll see tomorrow night.
Dan and VanGohn you both make very good points. For all we know this trailer could be a film about Slusho.