Who Is Patient Zero? Iain Welford, July 7, 2010August 31, 2010 Patient Zero: The name given to the first carrier of an illness that has spread to others, or in this case a new horror movie hitting our screen soon. Not much is known about this forthcoming film, however a viral website has been created to accompany the release. Check out the site here Robert Forrester is married with a 13 year old son, lives in Arizona and works in large shiny building. He has also recently been diagnosed with a brain tumor and is the main character, unbeknown to him in the film patient zero.A facebook site as well as a Twitter site have been set up so that you can follow his news and movements. Not much has been said at the moment, but it looks like that will change on August the 2nd. Hopefully this will allow you to track the progress of Robert and see how the “disease” spreads.As you can see from the main page, the site is still developing, but when that changes we will of course keep you updated.So what do you think? Is this Patient Zero the same that was listed on the Newsweek attack, or just another generic zombie title? Let us know below. Viral Marketing DefaultPatient ZeroWho Is Patient ZeroZombies
This Week In Viral: 2012 and 2 New Films February 7, 2009July 18, 2010Two upcoming movies have added viral websites this week: Terminator Salvation and Surrogates. Also, the viral site for 2012 seems to be fully operational, and Woody Harrelson is getting in on the viral for that film. More after the jump. Read More
First Video and Images From Upcoming ‘Toy Story’ Short Revealed March 7, 2011March 7, 2011Ken was the breakout star of Pixar’s Toy Story 3, both on screen and during the marketing campaign. Now he and Barbie are back for the short “Hawaiian Vacation”, which will debut in front of Cars 2 in theaters. Sure, we’ve told you this before, but after the break we… Read More
LA Times Video Re-Cap of “TRON: Legacy” Viral February 10, 2011Jay West of the Los Angeles Times’ Hero Complex blog has posted a video summary of the TRON: Legacy viral/ARG campaign. It’s a pretty solid review, so check it out after the break. Read More