Solve Equation On “Let Me In” Viral Site To Get Prize Dan Koelsch, September 9, 2010October 18, 2011 The viral site HelpMe.net has been a treasure trove of fun for Overture’s Let Me In. We’ve seen morse code, riddles, and puzzles, and now we have math. Using the numbered objects around the creepy room shown on the main page, can you solve the equation on the chalkboard to come up with the password? If you do, you get a nice little prize inside. Click pass the jump to check your work. If you break down the equation literally, it looks like this: (TIME-TEA)+(KNOB-BEE)+(TUSK-(SKI-EYE))+GRILL(EYE <-> R). However, some of those words are meant to used phonetically (i.e. “bee” is really “b”), and together it makes “IM NOT A GIRL”. Creepy, yes, and in line with the theme of the film. Enter in the password and you get two hi-res posters, which you can see below. Click on them to see them in their full massive glory. Overture’s Let Me In is a remake of the 2008 hit Swedish film Let the Right One In. Let Me In is directed and written by Matt Reeves, and stars Kodi Smit-McPhee as Owen, a troubled boy who befriends a new girl in town, Abby (played by Chloe Moretz). However, Abby isn’t really a girl, she’s a vampire. ARGs & Campaigns Viral Marketing Helpme.netLet Me InPoster
Unusual First Look At Quicksilver From “X-Men: Days of Future Past” April 7, 2014April 7, 2014When so much of marketing depends on the exposure of your product; How the world sees the first movements of your characters in costume can set the tone for a movie’s future. There have been some recent rumblings of problems with Quicksilver and his look. Thanks to a Carl’s Jr…. Read More
Director Starts Independent Viral for “Robot & Frank” on Tumblr August 10, 2012August 10, 2012Here at MovieViral we are usually writing about viral campaigns for big budget films that are run by studios or outsourced to firms like 42 Entertainment. Well, when you make and independent film, your budget is usually very small, so there isn’t a lot of money to market your film… Read More
Brad Bird’s “Tomorrowland” Will Have Viral Presence At D23 July 23, 2013July 23, 2013Brad Bird‘s Tomorrowland made a pretty big splash when a case revealing all sorts of Walt Disney relics were revealed online. The contents, which served as Damon Lindelof‘s inspiration for the script, ranged from simple photos of Disney, videos, and comic books. Though a plot has yet to be officially… Read More