Would The Real John Carter Please Stand Up? Caleb Hamilton, December 3, 2011 Looks like Disney has launched a viral campaign for their upcoming film, John Carter. Andrew Stanton, director of John Carter, is looking for all of the John Carter’s of Earth. If your name is John Carter (or if you know a John Carter), you fit the bill. Hit the jump for more!If you are John Carter or if you know someone named John Carter, head over to realjohncarter.com and register (or refer the John Carter you know) to attend a secret advanced screening of the movie. Once you register you’ll also be notified when the search for “The Real John Carter” begins. The winner of this contest will be sent on a journey to find themselves in “another world”.Check out this video message from director, Andrew Stanton:John Carter hits theaters in Disney Digital 3D and IMAX 3D on March 9th, 2012! Social Networks Viral Marketing John CarterViral marketingWalt Disney Pictures
“Legends of Alcatraz” Viral Has Begun January 24, 2012Last night was the second week of FOX’s new sci-fi mystery show Alcatraz, and if you were hoping that the J.J. Abrams-produced series would have a viral campaign, then you are in luck (even if it is blatantly sponsored by Ford). Get the latest details after the break. Read More
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience November 11, 2013November 11, 2013With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places… Read More
New ‘Office’ Webisodes to Premiere October 21st October 4, 2010Many fans of The Office will argue that one of the highlights of last season had nothing to do with the show’s televised episodes, but rather The Office webisode titled “Subtle Sexuality.” The hilarious music video and subsequent viral campaign promoting it featured some of the show’s minor characters that… Read More