Nickelodeon’s “Teenage Mutant Ninja Turtles” Viral Campaign Asks You To Choose Your Side Zach Oldenburg, July 12, 2012 With the September 29th premiere of the CG-animated series “Teenage Mutant Ninja Turtles” fast approaching, Nickelodeon has decided that this week’s Comic Con be the best place and time to launch their new viral campaign. For details on the interactive game that puts you fighting with or against the turtles, click the jump, dude. In what sound likes a fan boy dream, The Ninja Turtles have just put out the call and it’s your turn to answer.Beginning today, July 12th, two separate street teams representing the ninja turtles and the foot clan will invade downtown San Diego and it’s International Airport in an effort to recruit fans to join either side, whether it be good or evil. Throughout the day, street art, banners, and flyers will try to further persuade passer-by’s to follow their destiny. Posted within the propoganda is a link to this mobile website where the participant can act out various missions. These missions award you with real-time achievements and rewards, with the possibility of even being on the receiving end of a phone call from Splinter or Shredder. (I’d prefer a b-o-o-t-y call from April O’Neal, myself)Fans are also encouraged to visit the official ‘Turtles vs. Foot’-stamped truck in the Petco Park lot from today on through Saturday between 10am –7pm. Visitors that catch the truck will receive their physical badge of allegiance and either a Foot Clan or Turtles limited edition hat. If you see the truck and are awarded your hat, tweet it to us at @MovieViral with the hashtags #TVF and #MovieViralTakesSDCC.Here’s the truck: And if you thought it couldn’t get any cooler, Nickelodeon comes out of left field with another little spin: if you’re spotted wearing your hat elsewhere during the convention, then you qualify for a chance to win a Ninja Turtle-themed prize pack which includes assorted little collectibles and even a signed piece of old school memorabilia from TMNT co-creator, Kevin Eastman.If you’re at SDCC, then I suggest checking this out while you can, and don’t forget to tweet us your photos with the two hashtags above.“Teenage Mutant Ninja Turtles” features the voices of Sean Astin, Jason Biggs, Greg Cipes, Rob Paulsen, and Kevin Michael Richardson, and makes it debut on September 29th, only on Nickelodeon. Viral Marketing #MovieViralTakesSDCC#SDCC#TVFClanFootNinja MutanTurtles
New ‘Super 8’ Clip – Possible Super Bowl Spot Preview? February 5, 2011February 5, 2011As mentioned before, a number of highly anticipated movies will be airing trailers before and during the Super Bowl tomorrow night. One of these films that we are all looking forward to is the viral filled Super 8, and now, we may have a sneak peak at what we may… Read More
Check Out These “Snowpiercer” Character Passports April 6, 2013Korean director Joon-ho Bong is probably best known for his cult horror film The Host, but now he is making his English language debut with Snowpiercer, which has an impressive cast that includes Chris Evans, Tilda Swinton, and Ed Harris. The film takes place after a man-made ice age in… Read More
Watch A Message From the Dean of “Monsters University” February 15, 2013Disney Pixar’s marketing campaign for Monsters University, the prequel to the 2001 hit Monsters Inc., has centered on the idea of promoting the school where the film is set. MU is where monsters learn how to scare, and the in-world website for the college does a great job of making… Read More