Nickelodeon’s “Teenage Mutant Ninja Turtles” Viral Campaign Asks You To Choose Your Side Zach Oldenburg, July 12, 2012 With the September 29th premiere of the CG-animated series “Teenage Mutant Ninja Turtles” fast approaching, Nickelodeon has decided that this week’s Comic Con be the best place and time to launch their new viral campaign. For details on the interactive game that puts you fighting with or against the turtles, click the jump, dude. In what sound likes a fan boy dream, The Ninja Turtles have just put out the call and it’s your turn to answer.Beginning today, July 12th, two separate street teams representing the ninja turtles and the foot clan will invade downtown San Diego and it’s International Airport in an effort to recruit fans to join either side, whether it be good or evil. Throughout the day, street art, banners, and flyers will try to further persuade passer-by’s to follow their destiny. Posted within the propoganda is a link to this mobile website where the participant can act out various missions. These missions award you with real-time achievements and rewards, with the possibility of even being on the receiving end of a phone call from Splinter or Shredder. (I’d prefer a b-o-o-t-y call from April O’Neal, myself)Fans are also encouraged to visit the official ‘Turtles vs. Foot’-stamped truck in the Petco Park lot from today on through Saturday between 10am –7pm. Visitors that catch the truck will receive their physical badge of allegiance and either a Foot Clan or Turtles limited edition hat. If you see the truck and are awarded your hat, tweet it to us at @MovieViral with the hashtags #TVF and #MovieViralTakesSDCC.Here’s the truck: And if you thought it couldn’t get any cooler, Nickelodeon comes out of left field with another little spin: if you’re spotted wearing your hat elsewhere during the convention, then you qualify for a chance to win a Ninja Turtle-themed prize pack which includes assorted little collectibles and even a signed piece of old school memorabilia from TMNT co-creator, Kevin Eastman.If you’re at SDCC, then I suggest checking this out while you can, and don’t forget to tweet us your photos with the two hashtags above.“Teenage Mutant Ninja Turtles” features the voices of Sean Astin, Jason Biggs, Greg Cipes, Rob Paulsen, and Kevin Michael Richardson, and makes it debut on September 29th, only on Nickelodeon. Viral Marketing #MovieViralTakesSDCC#SDCC#TVFClanFootNinja MutanTurtles
Check Out Kermit Cam At The Pirates Premiere May 10, 2011Walt Disney Studios’ Pirates of the Caribbean: On Stranger Tides had its world premiere at Disneyland on Saturday, and Kermit the Frog was on hand to interview the celebrities and stars of the film who showed up. Watch his coverage of the event through the “Kermit Cam” after the break. Read More
“Parks and Recreation” Wants You to Vote Yes For Knope February 19, 2012With Community off the air and The Office laboring to expel any remaining humor it has left, Parks and Recreation has become the unquestioned top comedy at NBC. With the network’s history of offering great viral websites in conjunction with their comedies’ storylines, it is no surprise Parks and Recreation… Read More
Angry Birds Teams Up With “Rio” January 31, 2011On April 15th, 20th Century Fox and Blue Sky Studios will be bringing you the animated film Rio, about a rare bird that gets sent to Rio de Janiero to mate. As a clever cross-promotion, Rovio’s popular Angry Birds game for mobile devices will get a Rio version in March…. Read More