“Under The Skin” Viral Site Asks A Touchy Question Kevin C, March 6, 2014March 6, 2014 While we look forward Scarlett Johansson as Black Widow, her smaller horror project is about to be unleashed the very same day as Captain America: The Winter Soldier. Under The Skin looks to be a weird, creepy and wild ride. Recently, the studio released a new viral site related to the project. Hit the Jump to find out more.Once you hit touched-some1.com a simple question is presented, “When was the last time you touched someone?”. When you add an answer and submit, the site shows your answer with a long scrollable list of answers others have provided. All of this happens with a backdrop what appears to be someone’s back. It’s a simple and interesting way to get across the idea of skin on skin.Those astute readers will also see a link in the bottom-right corner to another site. 1-of-many.com shows a small ant crawling around while the words “You a re 1 one of ####”, presumably, the number is the count of readers hitting this ant covered site. The ant appears to crawl in all sorts of random different ways, but does not respond to interaction. I think it’s a great way of playing up possible alien themes of Under The Skin.Under The Skin is due April 4th, 2014 and stars Scarlett Johansson, Paul Brannigan, and Antonia Campbell-Hughes. Viral Marketing and Antonia Campbell-HughesPaul BranniganScarlett Johansson
“The Optimist” Explores Walt’s Haunts & Connections To Brad Bird’s “Tomorrowland” July 30, 2013July 30, 2013Just a few days after Comic-Con kicked off, The Optimist, a viral campaign for Brad Bird’s Tomorrowland, was launched. Little was known about the actual ARG, and since it’s debut earlier this July, fans and players have been combing through the site in hopes of finding another clue to the… Read More
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience November 11, 2013November 11, 2013With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places… Read More
District 9 Facebook Page Posts Mysterious Video, But Not For District 9 February 21, 2011February 21, 2011It’s not about District 10, either. In fact, the video is in no way related to District 9, or any of the filmmakers behind the movie. It is, however, tied to Sony Pictures, the studio behind the District 9 campaign. This silent and mysterious video is from no other than… Read More