Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

“Under The Skin” Viral Marketing Gets Steamier By Using Sexy Scarlett Johansson Craigslist Ads

Michael Lee, March 16, 2014March 15, 2014

under the skin scarlett johansson viral marketing header

The viral marketing for the new Under The Skin, starring Scarlett Johansson, is getting a bit more sexy as it progresses. When we last reported on the Under The Skin viral marketing campaign, the A24 marketing team launched a website asking a very touchy question: when was the last time you touched somebody. Those who answered were given an interesting list of answers with someone’s bare back in the background.

But now the viral marketing campaign is about to get more scandalous as the A24 marketing team is taking it up a notch by posting Craigslist ads in the personal section. If you have ever browsed these ads, you know what these kinds of ads entail. So hit the jump to check out what Scarlett Johansson has to offer.

under the skin viral marketing craigslist

As you can see the ad asks the sam question as before: when was the last time you touched someone? Seeing as the film centers on an alien posing as a human who preys on unwary hitchhikers. So Craigslist ads like these makes a lot of sense. The fact that the film uses the character’s sexuality keeps to the them of desperate people looking to make a connection. Which is why they ask the question.

The Craigslist ad has been removed, but if you did want to call here is the number: 929-223-4414. If the person did call, the contact would disconnect, and instead would be given a test message instead, instructing them to visit t0uch-me.com The website is actually a number of pixels gathering together to form an image of Scarlett Johansson’s likeness. You can also manipulate the pixels using your cursor.

In addition to the new website, IndieWire and Giant Freakin’ Robot have unveiled a number of new posters that utilize the hashtag: #undertheskin. Using the hashtag is more for social media purposes than anything else, but whatever it takes to get the word out.

under the skin scarlett johansson viral poster 01
under the skin scarlett johansson viral poster 02
under the skin scarlett johansson viral poster 03
under the skin scarlett johansson viral poster 04
under the skin scarlett johansson viral poster 05
under the skin scarlett johansson viral poster 06

Under The Skin, the Jonathan Glazer-directed sci-fi thriller, opens in theaters on April 4.

under the skin scarlett johansson viral marketing header image

ARGs & Campaigns Viral Marketing Viral News A24Scarlett Johanssont0ched-meUnder The Skin

Post navigation

Previous post
Next post

Related Posts

Tron Legacy: Updates Keep Coming, Three New Viral Sites Found!

February 24, 2010December 3, 2010

UPDATE: Make that four new sites found. Well, talk about a viral campaign. Tron Legacy is still coming out with new viral sites, clues, and so much more. I’ve been working with Unfiction and many others to keep all of our readers up-to-date on the latest, and I’m trying my…

Read More

Feature-Length Behind-the-Scenes Documentary of “The Social Network” Posted Online

February 2, 2011

The Blu-Ray release for The Social Network is chock-full of impressive extras, and one of those is a 93 minute documentary called “How Did They Ever Make a Movie of Facebook?”, which is a behind-the-scenes of the award-winning film. For those too cheap to make the purchase, IMDB has kindly…

Read More
Social Networks

USA’s “Psych” Sends Out Wedding Invite For Upcoming Episode

April 9, 2013April 9, 2013

With its recent Clue-centric episode, where people could vote for the ending, it’s obvious that the USA Network detective comedy , Psych, does a great job of being interactive with its fans online. The upcoming episode involving the wedding of characters Carlton Lassiter & Marlowe Viccellio is no exception. Find…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2026 MovieViral.com | WordPress Theme by SuperbThemes