For the release of The Giver, The Weinstein company has rolled out an immersive viral campaign that takes fans to different platforms in order to reflect the themes of the movie. What’s super awesome about these sites is that they take social media and use it as a tool to engage their audience to participate…
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May is only a few more days away, and we all know that the first weekend of May kicks off the summer movie season. Sony will release The Amazing Spider-Man 2 in U.S. theaters, and many more films will follow after that. One movie we are very excited to see is Gareth Edwards’ re-imagining of…
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Million Dollar Arm is based on JB Bernstein’s travels to India to find new baseball talent in hopes of keeping his sport agency alive. In a country known more for the sport of Cricket than baseball, he found two exciting pitching prospects thanks in part to a reality show competition he helped create in India.
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After a string – a very long string to be exact – of failing sitcoms, NBC is looking for some new talent to revive their one great staple, and they are looking to you to create it. The crowd sourcing initiative is being called the NBC Comedy Playground Initiative is a national campaign designed to…
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Captain America is one of Marvel’s supers who represents the everyman as a symbol of heroism, of the commitment to make the world a better place. In honor of the upcoming film both Skype and Marvel have partnered up with the cast of Captain America: The Winter Soldier to salute everyday heroes. Hit the jump…
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