Category: Viral Marketing

You Don’t Need a VCR to Watch These Three Clips From “Paranormal Activity 3”

You Don’t Need a VCR to Watch These Three Clips From  “Paranormal Activity 3”

Back in July, we turned our attention to Darren’s Timeless Memories, a small viral site conducted by Paramount Pictures to promote Paranormal Activity 3. The site hinted at who should we expect to see in the highly anticipated prequel and now the studio has mailed out VHS tapes to blogs that exclusively write for the…

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Train Railings Turn To Lightsabers in Japan

Train Railings Turn To Lightsabers in Japan

To promote the September 16th Blu-ray release of Star Wars: The Complete Saga in Japan, 20th Century Fox Home Entertainment Japan turned handrails of trains in Tokyo into lightsabers. According to Japan Trends, this is the first time the handrails have ever been used for advertising. See another photo after the break and let us…

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Viral Video Round Up: Drive, Tom Selleck, Glee, James Franco, Black C-3PO, And More!

Viral Video Round Up: Drive, Tom Selleck, Glee, James Franco, Black C-3PO, And More!

The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.

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Panem October Aftermath: Rowan the Gamemaster Speaks Out About Lionsgate Issue

Panem October Aftermath: Rowan the Gamemaster Speaks Out About Lionsgate Issue

A few months back we reported the launch of an ARG for the highly anticipated adaptation of The Hunger Games. But hours after our article went up, we quickly had to take it down. We were informed that Lionsgate (the studio behind the adaptation) was not behind the marketing and that the sites were being…

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