Tag: Before Watchmen

DC Comics Wastes Opportunity With Nokia-Exclusive “The Dark Knight Rises” Motion Comic

DC Comics Wastes Opportunity With Nokia-Exclusive “The Dark Knight Rises” Motion Comic

When it was announced late last year that The Dark Knight Rises would take place eight years after the events of The Dark Knight, I wrote about how such news lent itself to tremendous viral marketing and hype-generating opportunities, primarily in the form of prequel comics that could tell stories of events that took place…

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C2E2 2012: DC Comics’ “Before Watchmen” Viral Hits The Show Floor

C2E2 2012: DC Comics’ “Before Watchmen” Viral Hits The Show Floor

One would think with The Dark Knight Rises hitting theaters in a few months, DC Comics would pull out all the stops to capitalize on what is arguably the most anticipated film of all time. While Marvel was proudly pushing their film properties at their C2E2 booth by handing out Avengers posters and allowing fans…

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