Receive a Call From the Takers Dan Koelsch, August 20, 2010 Briefly: Sony Pictures has tried a few viral marketing attempts to gain interest in the upcoming heist film Takers, starring Chris Brown, rapper T.I., and an ensemble cast. Their latest gimmick is to let you get a call from one of the “Takers” on opening day, August 27th. Sign up…
Comic-Con 2010: Press Conference Videos For The Other Guys and The Green Hornet Dan Koelsch, July 24, 2010 Yesterday at Comic-Con, Sony Pictures had another panel, this time for The Other Guys, Green Hornet, and Priest. They also held press conferences for the first two films, which I was able to attend and video tape. Watch the press conferences featuring cast and crew for each film after the…
Live Blog: Comic-Con Sony Panel Featuring Salt and Battle Los Angeles Dan Koelsch, July 22, 2010July 30, 2010 As part of our continuing Comic-Con 2010 coverage, we will be live blogging the Sony panel, which features Salt and Battle Los Angeles. It should start any minute, so click the jump. Update: Panel is over, but you can replay the live blog below.
Try to ‘Take and Escape’ With Takers Online Game Dan Koelsch, June 29, 2010June 29, 2010 Sony Pictures has been really trying to create a strong online presence with their upcoming bank robbery film Takers. We’ve already seen a Facebook app for the action crime ensemble piece, and now we have an actual game. Get the details below.
Viral Video: Gritty Superhero Reboot Dan Koelsch, May 12, 2010 College Humor has a great parody video that uses a medical emergency as a metaphor for how studios go about rebooting their franchises. This one in particular is in regards to Spiderman, as the doctor accurately explains all the problems with the third film in the franchise (which is why…