Viral Video: Gritty Superhero Reboot Dan Koelsch, May 12, 2010 College Humor has a great parody video that uses a medical emergency as a metaphor for how studios go about rebooting their franchises. This one in particular is in regards to Spiderman, as the doctor accurately explains all the problems with the third film in the franchise (which is why Sony is rebooting). See more funny videos and funny pictures at CollegeHumor. Viral Marketing SonySony PicturesSpidermanViral video
‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign September 25, 2014September 25, 2014Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past. To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering… Read More
Video Game Viral Round-Up: Splinter Cell Campaign; Bad Company 2 and Sony Mock Rivals March 18, 2010March 18, 2010We don’t usually cover video games, but there have been a bunch of viral updates on some big name games, as well Sony’s new Move technology. Find out more after the jump about the Splinter Cell viral campaign, Bad Company 2 taking a shot at Modern Warfare 2, and Sony… Read More
Get Ready to Be “Green with Envy” May 23, 2011Over the weekend, audiences who saw Pirates of the Caribbean: On Stranger Tides were shown a trailer for a film called Green with Envy starring Amy Adams and Jason Segel as a young couple who take a romantic trip to Hollywood for their anniversary. But all is not what it… Read More