Tag: Viral marketing

“Man of Steel” 3rd Trailer Revealed

“Man of Steel” 3rd Trailer Revealed

On Sunday night, General Zod issued a warning to Earth, that if Kal-El did not turn himself in, Zod would make our planet “suffer the consequences.” A countdown went live at www.iwillfindhim.com for 48 hours later. That countdown ended tonight, leading to the new trailer for the film. Check it out after the jump.

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General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live

General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live

This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol has turned into a video…

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New “Iron Man 3” Viral Site Invites You To ‘Become Iron Man’!

New “Iron Man 3” Viral Site Invites You To ‘Become Iron Man’!

Briefly: Iron Man 3 is a few months away and it looks like Marvel Studios is launching a viral campaign for the Shane Black-directed picture. Stark Industries is looking for test subjects, but for what exactly? Registration to ‘Become Iron Man‘ is not yet open however don’t let that stop you from heading over to…

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Magnet Purchases “Europa Report” U.S. Distribution Rights: New Viral Content Coming?

Magnet Purchases “Europa Report” U.S. Distribution Rights: New Viral Content Coming?

Every now and then, a viral campaign will start and then unexpectedly stop progressing, and then start up again, like Cobra Special Forces. Sometimes they just start and sit, for a very long time like the campaign for Sharlto Copley’s project, The Europa Report. The viral was discovered early last year, but sat dormant until…

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“Star Trek Into Darkness” Viral Site Discovered In Teaser Trailer

“Star Trek Into Darkness” Viral Site Discovered In Teaser Trailer

Last week, we got our first look at Star Trek Into Darkness, J.J. Abrams’ follow up to his 2009 hit, Star Trek. If you saw The Hobbit over the weekend in IMAX 3D, you got to see the first 9 minutes of the film. Today the teaser trailer that was supposed to show with non-IMAX…

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