Darth Vader Commands You To Turn Left: TomTom Adds Star Wars Voices Dan Koelsch, May 7, 2010May 7, 2010 Tired of those boring computer/English voices on your car’s GPS device telling you where to go? Well, now you can ride in style (nerd style) with new Star Wars voices for TomTom devices. The company has even launched an online game you can play to win a TomTom GPS device with one of the characters’ voices pre-installed. Hit the jump for more! That’s right, for the low price of $12.95, you can have Darth Vader tell you how to get to work. TomTom has offered other distinguishable voices before, including Homer Simpson himself, but this summer, they are rolling out four different Star Wars character voices for their GPS devices. Vader is available now, while C3PO, Yoda, and Han Solo will be ready soon. You can test out a few of the Darth Vader commands on their website to see if you are ready for the Dark Side. Speaking of Vader, the Dutch automotive navigation systems company has used him in a funny viral video that has already gotten over 600,000 hits on YouTube this week. Check it out below. TomTom also has a augmented reality game where you can test your powers of the force under the guidance of Darth Vader or Yoda. You try to move a TomTom GO with the force (i.e. your hand), and if you get over 60%, you are entered into a drawing to win a TomTom GO with 10 Yoda navigation commands. With a new drawing every week until mid-July, you have time to practice your skills. See the Terms and Conditions for more details. Contests Viral Marketing augmented realityContestsStar WarsTomTomViral video
Black Dynamite Film and Viral Campaign Review January 22, 2010January 22, 2010In September 2009, /Film ran the teaser trailer for director Scott Sanders’ Black Dynamite, a comedy based on the blaxploitation films of the 1970s. Directed by Scott Sanders and written by Michael Jai White, the film focuses around the main character of Black Dynamite, played by Michael Jai White (The… Read More
Megamind Rally Breaks World Record October 3, 2010Briefly: A few weeks ago, we told you how Dreamworks was looking break the world record for most people in once place dressed as Superheroes to promote their upcoming Megamind. With Will Ferrell in attendance, KTLA reports that they succeeded by having 1,580 heroes Saturday at LA Live in downtown… Read More
Featured App: “The Devil Inside” for iPhone, iPod, And iPad December 28, 2011July 29, 2012There are far more ways to experience a film beyond the theaters. Apps for your smart phone or tablet are the newest form, and that’s where I come in. My job is to weed out the bad and send through the good. Today’s featured app is “The Devil Inside” for… Read More