Judgement Day Is Here Dan Koelsch, May 21, 2009April 10, 2010 Well, technically Judgement Day was in 2004, according to the Terminator universe, but today is the day Terminator Salvation is released in the United States, so most if not all of the ARG should be wrapping up. Proof of that is the current state of Skynet’s website, shows a big red “…Recalculating…” on each page. The guys over at Resistorbeterminated.com seem to think this means they’ve won with their hacking efforts, but as we all know, they are sadly wrong. If any more updates to the viral occur today, I’ll add them to this post. Leave a comment if you see anything. Otherwise, enjoy the film. We should have a review by the end of tonight. Update: Resistorbeterminated.com now says that it has hacked Skynet’s DCP software for it’s own use. Here’s what they say:Once guised as a program that “empowers users to collaborate with Skynet by fueling the company through a network of computer processing power,” as of 1 p.m. EST today, May 21, 2009, the DCP functions as a a tool for and visualizer of the Resistance network. I always knew those metal skulls were empty.Yes, this thing that once allowed Skynet ultimate stalking control over the human race now belongs to the Resistance. The password field is still present – so let’s not be fools – it can be re-hacked and re-possessed.But I don’t think that’s any of our concern – yet. Those machines are still reeling in shock from the Resistance blast.Also, Skynet’s Twitter is just posting binary code, which I assume is part of the hack. If you can tell what (if anything) it means, let us know! Update 2: The comments on Resistorterminated.com are very helpful. One commenter translated the ominous code:The codes translate to “Skynet Research supports human extinction resistance targeted for termination” Viral Marketing Judgement DayResist or Be TerminatedSkynetTerminator Salvation
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
Current Viral Campaigns January 31, 2009January 30, 2010Now you know who we are and what we do. So what movies currently have viral campaigns going on? Here’s a quick introductory summary. Don’t worry, we’ll have much more coverage leading up to these films. Watchmen (Opens 3/6/09): This film, adapted from the critically-acclaimed graphic novel by Alan Moore,… Read More
AMC Plans Zombie Invasion To Promote “The Walking Dead” October 25, 2010The premiere of AMC’s original series The Walking Dead may not be airing until Halloween night, but Tuesday morning, the zombie invasion begins. AMC and FOX international networks are teaming together to coordinate a stunt invasion during morning rush hour in major cities around the world. The infection starts at… Read More