2012: Soren Ulfert Needs Your Help Hacking into the IHC! Dan Koelsch, September 29, 2009September 29, 2009 Looks like Soren Ulfert, formerly of the IHC, has finally found a purpose to his life after being abruptly fired from his position as Communications Director. As we reported before, Mr. Ulfert created his own blog, where he has now posted a new video, titled “Wheels Within Wheels“, after trying to figure out what to do with his life. Check out the video below: Ulfert talks about CorruptionTheory.com and it’s webmaster, who Ulfert has been in contact with. Apparently they are working together to get information from the IHC about why he was fired and what the IHC is trying to cover up. They’ll be using us to help them get that information. More details will come later of course. This sounds very intriguing. I’m looking forward to seeing what we will be doing to help. The great thing about this 2012 viral is how interactive it is. There’s a story being told, but we are part of it. I hope they are able to tie all the viral threads together at the end, because they all seem to be heading in the same direction. On another note, it’s Ulfert’s birthday, so be sure to wish him a Happy Birthday on Twitter! 2012 opens nationwide in theaters on November 13th, 2009. For more information on the 2012 viral campaign and the film itself, check out our recently updated 2012 Page. Viral Marketing 2012
Featured App: A Viral Campaign Contained in “Star Trek Into Darkness” App February 3, 2013February 2, 2013Paramount Digital Entertainment released its Star Trek Into Darkness mobile app this week on the Apple App Store and Google Play Store. Using new technology created by Qualcomm Labs, Inc., users will be able to unlock content from the film by participating in scavenger hunts and other real-world missions which… Read More
Play “The Expendables 2: Deploy and Destroy” Online Game August 18, 2012August 18, 2012The Expendables 2 may be out in theaters already here in the US, but in Australia fans have to wait until August 30th. To appease their appetite for destruction, Australia’s Roadshow Films and Soap Creative have created an online game for The Expendables 2 called Deploy and Destroy. Play to… Read More
General Zod Has A Message For Earth in “Man of Steel” Viral Video; New Website Goes Live April 14, 2013April 14, 2013This weekend’s Man of Steel viral event seems to have come to an end. Yesterday, the DSRW Project decoded a transmission that contained the message “YOU ARE NOT ALONE”. The Man of Steel official site, which had been counting down to an event by slowly revealing General Zod’s shield symbol… Read More