12 Days of Viral – DAY THREE Scott Caldwell, December 15, 2009December 14, 2009 On the third day of viral, my movie gave to me….. Three websites And not only do we get three websites, but if the cards are played correctly, we get three websites with “purpose”. I say purpose with quotes for three reasons. And here they are. Website 1 – This is the site that’s owned by the “company”. This site is actually maintained right in the middle. They make their point known right off the bat, usually the first one, but slowly diminish into nothing. They want themselves to come off as the ones who need you to follow. They have a story to tell and if you listen, then they have someone to spread the good news. Website 2 – This for the most part is a blog. Maintained by someone who wants you to know the truth. They’ll give you a lot of “Website 1 isn’t telling you the whole truth!” and “I’m making a trip to corporate offices of website 1. Wish me luck”. Never to be seen again. Another particular note is this Website may be run by someone not even in the movie. Website 3 – I’m not exactly sure why website 3 was even set up. It’s crudely put together, and is more than likely to never change since it’s inception. It may or may not even give you one piece of information in regards to the film. It’s just there to draw your attention away from the initial slow updating of the first two. Now, with that said, here are some great examples:Website 1 – The IHC, DP Chemicals, and MNUWebsite 2 – Soren’s Blog, Save Ogden Marsh, and MNUSpreadsliesWebsite 3 – Farewell Atlantis, Ogden Marsh, and Maths From Outerspace The one thing I’ve noticed is that Website 3 has had a little more participation than in the past. Good for you website 3! And one day, maybe in the land of a sequel, you can move up in the ranks to website 1. Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Viral Marketing 2012District 9The Crazies
‘INSIDIOUS’ Viral – COMING SOON! March 4, 2011March 4, 2011One of my most anticipated films of 2011 is the James Wan/Leigh Whannell collaboration of INSIDIOUS. I feel as if they are what horror films have needed for the longest time, and they’ve have shown it with films such as Saw, and Dead Silence. Now with the launch of an… Read More
New Age-Restricted District 9 Clip August 10, 2009August 10, 2009FEARNet has posted a new clip from District 9, originally from MySpace. Check it out below: Looks like Wikus has really gotten himself in a tough spot. That gun is pretty damn cool. What do you think of the clip? Talk about it in our forum. District 9, based on… Read More
Parks and Recreation Reveals An ‘Awesomesauce’ Viral Website April 16, 2011April 16, 2011After a several week hiatus, Parks and Recreation returned to NBC this past Thursday, and it was a doozy. One of the best episodes of the series, “Andy and April’s Fancy Party” centered on a pretty big announcement involving two of the characters. In typical NBC fashion, the show now… Read More