12 Days of Viral – DAY THREE Scott Caldwell, December 15, 2009December 14, 2009 On the third day of viral, my movie gave to me….. Three websites And not only do we get three websites, but if the cards are played correctly, we get three websites with “purpose”. I say purpose with quotes for three reasons. And here they are. Website 1 – This is the site that’s owned by the “company”. This site is actually maintained right in the middle. They make their point known right off the bat, usually the first one, but slowly diminish into nothing. They want themselves to come off as the ones who need you to follow. They have a story to tell and if you listen, then they have someone to spread the good news. Website 2 – This for the most part is a blog. Maintained by someone who wants you to know the truth. They’ll give you a lot of “Website 1 isn’t telling you the whole truth!” and “I’m making a trip to corporate offices of website 1. Wish me luck”. Never to be seen again. Another particular note is this Website may be run by someone not even in the movie. Website 3 – I’m not exactly sure why website 3 was even set up. It’s crudely put together, and is more than likely to never change since it’s inception. It may or may not even give you one piece of information in regards to the film. It’s just there to draw your attention away from the initial slow updating of the first two. Now, with that said, here are some great examples:Website 1 – The IHC, DP Chemicals, and MNUWebsite 2 – Soren’s Blog, Save Ogden Marsh, and MNUSpreadsliesWebsite 3 – Farewell Atlantis, Ogden Marsh, and Maths From Outerspace The one thing I’ve noticed is that Website 3 has had a little more participation than in the past. Good for you website 3! And one day, maybe in the land of a sequel, you can move up in the ranks to website 1. Other Days In The “12 Days of Viral” Series: A trailer without a title A Twitter account with the truth Viral Marketing 2012District 9The Crazies
This Week In Viral: Week of 6/8/09 June 15, 2009June 15, 2009This was a good week for viral, especially for District 9, which saw more posters, an official website (finally), and now more footage. Matt will have a full breakdown of the footage screened in front of Pelham 123 in some theaters tomorrow. The clips showed more of the aliens (including… Read More
J.J. Abrams Reveals New X-Wing In New ‘Star Wars Episode VII’ Video July 21, 2014July 21, 2014Star Wars and Omaze’s Force For Change campaign is now in its last week, and the two are working hard to promote it. We’ve already seen J.J. Abrams promote the campaign in a video that revealed some of the practical effects that will be seen Star Wars Episode VII, which… Read More
Check it out: Viral Site For ‘The Conduit’ (Wii) June 18, 2009June 21, 2009Alright, I was sufing the web earlier, and I noticed this viral site for the upcoming game ‘The Conduit’. You can check the site here. Once the anonymous chat is over, you get a 2-d Google map-like scene of Washington D.C. On most of the buildings are codes most of… Read More