The Repo Men Are Collecting On Their Debts Iain Welford, February 4, 2010February 4, 2010 Yesterday we found a viral website for new film Repo Men, but today things have gotten far more interesting! Taking the viral into the real world, Wired Magazine, Universal Studios and Lone Shark Games have collaborated to bring you the chance to run for your life! In late February those selected will go on the run, hoping to evade the Repo Men to win a total prize of $10,000 if you can outrun them for a full month. To enter you will have to apply. Send 3 recent pictures and 2 minutes of video of yourself to runners@wired.com to be considered. Check out the contest’s official page for more rules and details. Applications are due February 10th, so get a move on! This looks brilliant and I love it when a viral campaign goes out into the real world, so what are you waiting for? Send your applications in now! The idea is to be invisible for a whole month, and if you want to find out more (and get tips), look at their previous contest to get an idea what you are up against. Their staff writer made it 25 days. Will you take part? Leave your comments below and if you hear anything back from them, let us know! Repo Men opens April 2nd. Contests Viral Marketing ContestsJude LawRepo menwired
Enter “Skyfall” Lodge In Interactive Website February 14, 2013The 23rd (and most successful) James Bond film Skyfall had its home release on Blu-ray and DVD this week, and to commemorate the occassion, 20th Century Fox Home Entertainment has created an interactive website that lets you explore Skyfall Lodge. Get the details after the break, but beware of spoilers… Read More
“The Girl with the Dragon Tattoo” Viral Leaks Footage and New Site October 20, 2011October 20, 2011The Girl with the Dragon Tattoo has some very exciting new viral activity and it requires some sharp eyes or knowledge of the source material. For those who are unfamiliar with the story disgraced publisher Steig Larsson (Daniel Craig) has been hired by Henrik Vanger, the former CEO of Vanger… Read More
Viral Marketing – Why Only Movies? June 7, 2009July 6, 2010Viral marketing campaings have been staging an uprising ever since Cloverfield‘s viral. Some virals have been exceptional (The Dark Knight comes to mind), and others have been iffy (Watchmen). But why are movies the only form of entertainment using viral? Read More