Comic-Con QR Code Reveals Behind the Scenes Footage and Special Message From I Am Number Four Dan Koelsch, July 26, 2010 QR barcodes are all the rage now, as they are simple and easy ways to distributed coded information, especially since smart phones can usually download reading apps. ARG designers used these for several purposes during Comic-Con this year, including for the 2nd Mass viral. One of the things given away at Comic-Con had such a QR code, which when scanned revealed a website with behind the scenes footage and special message for Comic-Con goers from the upcoming film I Am Number Four. Check out the video after the break. I Am Number Four, directed by D.J. Caruso (Disturbia, Eagle Eye), is a sci-fi action film based on the novel of the same title. Comic-Con Conventions Events Viral Marketing Viral Videos Comic-ConI Am Number FourQR CodeViral video
Viral Video Round Up: Year-End Mash-ups, The Hobbit, Sherlock vs. Doctor Who, and More! December 15, 2013The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. Check out this week’s videos after the break. Read More
Trailers Weekly: “Djinn,” “Friends with Kids,””Shut up and Play the Hits,” “Moonrise Kingdom,” “West of Memphis” January 14, 2012December 27, 2012Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week was a relatviely slow week in terms… Read More
Introducing GamingViral.com: The Latest Viral News For Video Games September 4, 2010October 18, 2011A new “viral” website has launched, and it’s from the same people who brought you MovieViral.com. We’re more than pleased to announce the official launch of GamingViral.com, a new website devoted to bringing you the latest viral news for video games and beyond. As you can imagine, the content will… Read More
Wow! This would be a cool way to deliver the trailer to the mass public for cheap: http://www.youtube.com/watch?v=-DPGwFdIa1w
Check out Warbasse Design's (http://www,warbassedesign.com) campaigns for the Iron Man sequel and HBO's Trueblood series. Movie and TV previews are probably the best initial use for QR Codes. Big brands will follow, but entertainment companies are taking the lead.