Comic-Con QR Code Reveals Behind the Scenes Footage and Special Message From I Am Number Four Dan Koelsch, July 26, 2010 QR barcodes are all the rage now, as they are simple and easy ways to distributed coded information, especially since smart phones can usually download reading apps. ARG designers used these for several purposes during Comic-Con this year, including for the 2nd Mass viral. One of the things given away at Comic-Con had such a QR code, which when scanned revealed a website with behind the scenes footage and special message for Comic-Con goers from the upcoming film I Am Number Four. Check out the video after the break. I Am Number Four, directed by D.J. Caruso (Disturbia, Eagle Eye), is a sci-fi action film based on the novel of the same title. Comic-Con Conventions Events Viral Marketing Viral Videos Comic-ConI Am Number FourQR CodeViral video
New Age-Restricted District 9 Clip August 10, 2009August 10, 2009FEARNet has posted a new clip from District 9, originally from MySpace. Check it out below: Looks like Wikus has really gotten himself in a tough spot. That gun is pretty damn cool. What do you think of the clip? Talk about it in our forum. District 9, based on… Read More
Rocket Poppeteers Tweets Comic-Con Updates July 23, 2010October 18, 2010One of the things that Dan had mentioned he missed while in the streets of San Diego, was an ice cream truck belonging to Rocketpoppeteers. Well, with the help of a new Twitter account, you don’t have to miss them again. In addition to listing out their stops, they have… Read More
Newest LOST LOL Caption References Avatar February 5, 2010Funny and cute captions for images has been a staple on the Internet for years (see: LOLcats), with some of the funniest coming from images that are on their own serious or unrelated to the topic of the caption. Taking pictures out of context and mentioning other Internet memes and… Read More
Wow! This would be a cool way to deliver the trailer to the mass public for cheap: http://www.youtube.com/watch?v=-DPGwFdIa1w
Check out Warbasse Design's (http://www,warbassedesign.com) campaigns for the Iron Man sequel and HBO's Trueblood series. Movie and TV previews are probably the best initial use for QR Codes. Big brands will follow, but entertainment companies are taking the lead.