Comic-Con QR Code Reveals Behind the Scenes Footage and Special Message From I Am Number Four Dan Koelsch, July 26, 2010 QR barcodes are all the rage now, as they are simple and easy ways to distributed coded information, especially since smart phones can usually download reading apps. ARG designers used these for several purposes during Comic-Con this year, including for the 2nd Mass viral. One of the things given away at Comic-Con had such a QR code, which when scanned revealed a website with behind the scenes footage and special message for Comic-Con goers from the upcoming film I Am Number Four. Check out the video after the break. I Am Number Four, directed by D.J. Caruso (Disturbia, Eagle Eye), is a sci-fi action film based on the novel of the same title. Comic-Con Conventions Events Viral Marketing Viral Videos Comic-ConI Am Number FourQR CodeViral video
Megan Fox And Will Arnett Talk “Teenage Mutant Ninja Turtles,” Their Characters, The Legacy Of TMNT, And More July 25, 2014July 25, 2014In Johnathan Liebesman‘s Teenage Mutant Ninja Turtles, crime runs New York City, and with its citizens’ paralyzed with fear, only the Teenage Mutant Ninja Turtles can stop them. Working together with April O’Neil (Megan Fox) and Vern Fenwick (Will Arnett), the Teenage Mutant Ninja Turtles must realize their destiny and… Read More
Proof Foreign Countries Have Better Advertising Than Us: 2012 Subway Ad November 9, 2009November 9, 2009In what is easily one of the coolest print ads I’ve ever seen, Copyranter posted the following picture of a subway ad for the upcoming 2012. I don’t know about you, but I think that’s pretty creative. The subway in question is in Rio de Janeiro, Brazil. (via Slashfilm) Read More
“A Space Traveler Who Can Also Travel Through Time” Needs Your Help Getting to Season 2! February 21, 2013February 25, 2013Last year, Travis Richey set out to bring Inspector Spacetime to the small screen after appearing on Community as the character, a spoof of Doctor Who. After the idea was shot down by NBC and Sony, Richey took matters into his own hands and decided to create his own web… Read More
Wow! This would be a cool way to deliver the trailer to the mass public for cheap: http://www.youtube.com/watch?v=-DPGwFdIa1w
Check out Warbasse Design's (http://www,warbassedesign.com) campaigns for the Iron Man sequel and HBO's Trueblood series. Movie and TV previews are probably the best initial use for QR Codes. Big brands will follow, but entertainment companies are taking the lead.