Michael J. Fox Re-Shoots Back to the Future Teaser Dan Koelsch, October 13, 2010 This year marks the 25th anniversary of Back to the Future, a new classic that still lives on to this day. We’ve seen a few things to honor the occasion (including a Blu-Ray release of the Trilogy). Now the cast looks to be having a reunion at the Spike 2010 Scream Awards. To promote the reunion, Michael J. Fox once again became Marty McFly to reenact the original teaser for the first film. Watch both the new and original versions after the break. New Version: Original (from 1985): Watch the cast get back together on October 19th, when the Scream Awards air on Spike at 9/8c. Viral Marketing Viral Videos Back to the futureScream AwardsSpikeViral video
Megamind Rally Breaks World Record October 3, 2010Briefly: A few weeks ago, we told you how Dreamworks was looking break the world record for most people in once place dressed as Superheroes to promote their upcoming Megamind. With Will Ferrell in attendance, KTLA reports that they succeeded by having 1,580 heroes Saturday at LA Live in downtown… Read More
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
Did A ‘Contagion’ Viral Quit Before It Started? August 31, 2011August 31, 2011Over at Bloody-Disgusting, they have posted a large group of hi-def photos for the upcoming “viral” flick, Contagion. Of particular note, one of said pictures has what very well could have been a viral campaign in the making, but with the film coming out next week, why did we see… Read More