Buy an Album, Get “Fringe” Spoilers? Dan Koelsch, January 8, 2011January 9, 2011 I’m not a big fan of the J.J. Abrams sci-fi television show Fringe myself, but I watched a bit of the first season and thought it was interesting. Part of my problem was how complicated the plot was (as should be expected from an Abrams show, even on FOX), but if you’re dying to learn some spoilers, you’re in luck, as long as there’s a record store near you. On the upcoming January 21st episode of Fringe, Walter gets to meet his musical hero, Roscoe Joyce, the keyboardist for the ’70s band Violet Sedan Chair, who is played by Back to the Future‘s Christopher Lloyd. The band has been mentioned on the show before, and their name has been analyzed for clues. The shows producers have engineered a brilliant viral marketing move by actually creating an album for the band, titled Seven Suns, and actually shipping it to independent record stores across the country. In fact, the classic vinyl albums have been in stores for months now. If that wasn’t good enough, TV Line is reporting that there are some direct connections to the show:The best part: Each individual album is different, including specific spoilers and clues about the show embedded in the lyrics (and possibly elsewhere). “They all have unique properties,” says the source. So, if you find a copy, let us know, and see if you can find any clues or spoilers! There’s also a video recently posted on YouTube is supposedly connected, but I have my doubts. Head on over there to see for yourself. Fringe returns to FOX to continue its third season on January 21st, in its new Friday 9pm timeslot. Viral Marketing FoxFringeJ.J. AbramsViolet Sedan Chair
Sherlock Holmes needs your help! August 20, 2009August 20, 2009“SHERLOCK HOLMES needs your help!” was tweeted by Warner Bros. Pictures not to long ago. Along with it, a link to a website (which is hosted on a unique IP address, meaning there is no dot com), http://94.236.57.221/. The website has a password area, which is 5 characters long. If… Read More
Did You Know Bangkok Dangerous Had a Viral Campaign? February 13, 2010February 13, 2010The 2008 film Bangkok Dangerous flew under most people’s radar when it was released (with a budget of $45 million, it only made $15 million at the box office). Most bloggers and film critics wrote off the Nicolas Cage action flick completely (it got a measly 9% on Rotten Tomatoes)…. Read More
Could New Spider-Man Set Photos Lead To A Viral? January 18, 2011The Internet was aflutter over new set photos from the upcoming Spider-Man reboot, and while most people are trying to get a glimpse of Spidey in action, its a more mundane image that caught my eye. Could Sony be looking to start a viral campaign for the Web-Slinger? Read More
Hmm, I’m still waiting for the unedited Fringe Promo version of Nine Inch Nail’s “Zero-Sum” so at least I’m hoping it will come out.