Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Get Ready For “The Avengers” at Comic-Con

Dan Koelsch, July 6, 2011July 7, 2011

This year’s San Diego Comic-Con may feel like it will be in a Hollywood slump this year, with many studios passing on the convention (at least in terms of having a panel) including Marvel, but their is hope on the horizon. While we may not see an Avengers Hall-H panel at the con, Marvel and parent company Disney are not about to let this opportunity to promote their 2012 summer tentpole slip away. Read what supposedly is in store after the break.

Alex from FirstShowing has the details on what looks to be an impressive showing from Marvel at Comic-Con. The focus of the film’s limited viral marketing has been S.H.I.E.L.D., the secret government organization that is putting together the Avengers team, which will consist of Iron Man (Robert Downey Jr.), The Incredible Hulk (Mark Ruffalo), Thor (Chris Hemsworth), Captain America (Chris Evans), Hawkeye (Jeremy Renner) and possibly more . We’ve seen bits and pieces of S.H.I.E.L.D. throughout the Marvel cinematic universe, including Agents Phil Coulson (Clark Gregg) and Natasha Romanoff/Black Widow (Scarlett Johansson), of course Nick Fury, leader of S.H.I.E.L.D. (Samuel L. Jackson).

The viral marketing for the film so far has been centered on fans joining S.H.I.E.L.D. through the Acura-sponsored “Join SHIELD” website, which included badges at WonderCon and a booth at the Chicago Comic and Entertainment Expo. At Comic-Con, we should expect something similar, but on a bigger scale. There will apparently be many S.H.I.E.L.D. vehicles (from Acura of course) throughout San Diego, along with more Agents. The famous Helicarrier may also be the centerpiece of Marvel’s showfloor presence. The cast may be on the showfloor for signings, and we may even see an official teaser trailer play at Marvel’s booth. Of course, Captain America: The First Avenger happens to open in theaters that very same weekend (Comic-Con lasts from July 20th to 24th, and Captain America opens July 22nd). We already knew there might be something special at the midnight showings, and given the general buzz about Marvel’s presence at the convention, I think we’ll see at least the teaser then, if not something else.

As Alex notes, this is probably a really smart strategy for Marvel. While the Hall H panels have become a huge part of the convention, the hall only seats 6,500. This is very limited exposure compared to the large showroom floor that all 150,000 Comic-Con attendees can enjoy. What do you think of Marvel’s plans for the con? Give us your thoughts in the comments below.

Comic-Con Conventions Events Captain AmericaCaptain America: The First AvengerComic-ConComic-Con 2011The Avengers

Post navigation

Previous post
Next post

Related Posts

Comic-Con 2013: Interview with “2 Guns” Producer Ross Richie

July 22, 2013July 22, 2013

2 Guns is an upcoming action comedy film opening in theaters on August 2nd. The movie is based on the comic book of the same name from Boom! Studios. At Comic-Con this past week, I had the chance to sit down with Boom! Studios founder Ross Richie to talk about…

Read More

UK Werewolf Hunting Experience – If You’re Tired Of Killing Zombies & Osama Bin Laden

October 9, 2012October 9, 2012

Guys who didn’t jump at the chance to become hunters, army rangers, special forces, or become a spy, now get a chance to become what they’ve always wanted to be through special (but also very expensive) events. No it’s nothing like paint ball. Here in America, you have the opportunity…

Read More

Comic-Con Preview Night Video and Notes

July 22, 2010July 22, 2010

Yesterday was the start of San Diego Comic-Con 2010, and what a day it was. Last night was “Preview Night”, which had all the booths open for us to look at, experience, and take swag. Watch my video compilation of the night after the break, along with some of my…

Read More

Comment

  1. CalebH says:
    July 6, 2011 at 7:41 pm

    I want to go to there

Comments are closed.

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2025 The Sometimes Weekly Publishing Company. All Rights Reserved.