The Full Version of “The Inside Experience” Debuts Online To Mixed Reviews Dan Koelsch, September 7, 2011 If you’ve followed our coverage of The Inside Experience, then this is the moment you have been waiting for. All the episodes and online components to the “First Interactive Social Horror Film Experience” have been put together into one film, but are fans satisfied? Watch it for yourself after the break and let us know what you think.The film is getting mixed reviews from fans, mostly because it doesn’t add anything to what we’ve already seen. As many of the comments suggest, the film is just the episodes we’ve already watched strung together with the Facebook and YouTube elements that helped move the plot along. While this usually wouldn’t be that bad (it’s a great way to put everything together into one video for those who didn’t play or want to remember), many of us who followed the events feel cheated since nothing new was revealed. The episodes and gameplay (which was across multiple Facebook pages and other social media websites) failed to answer many essential questions we had, including the primary subject manner: who kidnapped Christina (played by Emmy Rossum) and why?Whether you followed the ARG or not, let us know what you think of the finished product in the comments below! ARGs & Campaigns Social Networks Viral Marketing Inside
‘Amazing Spider-Man 2’ Tumblr Blog Interviews Spencer Smythe December 4, 2013Much of The Amazing Spider-Man 2‘s tumblr blog has been focused on reporting on OsCorp’s progress on technological advancements or criminal activity. Now a new post changes its direction a bit by posting an exclusive interview between The Daily Bugle and Spencer Smythe. For those that don’t know, Spencer Smythe… Read More
Salt: Day X Exists Mission 8, “Sniper”, Now Live July 7, 2010As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has an interactive story you can participate in at their official website. Every week there is a new mission, and last week Salt needed you secretly take photographs of a Day X package. This week, your shooting skills are put… Read More
MTV’s “Iron Man 3” Clip Unlocked April 12, 2013April 12, 2013Earlier in the week, MTV.com hosted an arc reactor that needed to get to 100% before they would release a clip from Iron Man 3. The power increased with each tweet that had the hashtag #UnlockIronMan, and now we can reveal the clip. Unfortunately, it’s more like a 13 second… Read More
I hated it. I didnt mind that my comments were never shown, but because of the great amount of time and effort the players put into the game, just to find out that the story hadnt been completed, seemed like it was for nothing. Hundreds of players played non stop, looking for clues, deciphering codes… some of us didnt eat… some of us didnt sleep. I think if Inside had let us know that, “hey, there wont be a conclusion the way you are all expecting”, then it would have been forgiven. But they didnt, therefore it seems like they used us to a very clever commercial. Alot of us feel played.