“The Hunger Games” Viral: Campaign for Mayor of Your District Michael Lee, December 7, 2011 When we last reported on the movie viral for The Hunger Games, they revealed district seals and before that they were basically accepting citizenship and district registration. Various districts had various trades, such as mining, farming, fishing, power, etc. So its not to late to become a citizen of Panem. And if you do, you will have a chance to declare that your candidacy for mayor of your district. To put your name up for election as easy as becoming a citizen of a district. Simply acquire your citizenship on Facebook and/or Twitter and then like the district you were assigned. You will then be given a link that will allow your friends to vote for you via twitter or e-mail. This will allow you to increase your chances to win the mayoral seat. So do you have what it takes to win? Can you speak for your district? Give praise to your districtmen? Be liason for your tributes to up your district’s pride? Then run for mayor of your district.We aren’t entirely sure what you win besides the title of mayor of your district, but becoming mayor allows an “average citizen’s chance to escape the drudgery of District life and shape Panem’s destiny.” So if you are really into ARG, you know what access to The Capitol grants you. ARGs & Campaigns Viral Marketing LionsgateThe Hunger Games
Mobile Communication Slow To Go Viral November 20, 2009Have you ever wondered why so few viral marketing campaigns ever go mobile? Granted, The Dark Knight did a good job using mobile communication to send out automated phone calls that supplemented the online viral, but few films have taken advantage of the opportunities that the medium provides. Well, Nancy… Read More
“Transcendence” Viral Site Delivers A Harrowing Message December 20, 2013A trio of trailers from Wally Pfister‘s Transcendence have been revealed over past few days, each of them having their own unique personality and narrator. While the first two don’t feature any footage, they do give us an idea of the plot of the film. But the third one is… Read More
“Evil Dead” Contest Wants To Know If You’re The Ultimate Fan December 7, 2012April 15, 2015To prove you’re the ultimate Evil Dead fan, Sony Pictures has set up a simple contest on the official Facebook page for the film. There you will click the like button and proceed to fill out a form with your name, phone number, age, and reason why you are the… Read More