“The Hunger Games” Viral: Campaign for Mayor of Your District Michael Lee, December 7, 2011 When we last reported on the movie viral for The Hunger Games, they revealed district seals and before that they were basically accepting citizenship and district registration. Various districts had various trades, such as mining, farming, fishing, power, etc. So its not to late to become a citizen of Panem. And if you do, you will have a chance to declare that your candidacy for mayor of your district. To put your name up for election as easy as becoming a citizen of a district. Simply acquire your citizenship on Facebook and/or Twitter and then like the district you were assigned. You will then be given a link that will allow your friends to vote for you via twitter or e-mail. This will allow you to increase your chances to win the mayoral seat. So do you have what it takes to win? Can you speak for your district? Give praise to your districtmen? Be liason for your tributes to up your district’s pride? Then run for mayor of your district.We aren’t entirely sure what you win besides the title of mayor of your district, but becoming mayor allows an “average citizen’s chance to escape the drudgery of District life and shape Panem’s destiny.” So if you are really into ARG, you know what access to The Capitol grants you. ARGs & Campaigns Viral Marketing LionsgateThe Hunger Games
Friendless South Park Character Gets Facebook Page April 18, 2010April 18, 2010We really should have seen this coming. Last week we discussed a recent episode of South Park that covered, among other things, Facebook. In the show, a character is introduced named Kip Drordy. Kip has no friends until Kyle kindly adds him. The episode revolved this fake friendship, and now… Read More
New ‘Gone Girl’ Clip Released; Stream The Full Soundtrack Online September 25, 2014September 25, 201420th Century Fox launching a full scale marketing blitz for David Fincher‘s Gone Girl, starring Ben Affleck and Rosemund Pike. Just days after Nine Inch Nail’s Trent Reznor released a tease of the Gone Girl soundtrack online, NPR has released the full soundtrack for your streaming pleasure. Also Fox has… Read More
“Cedar Rapids” Viral Website Goes Live, BrownStar Insurance To Have Office At Sundance January 21, 2011Last week we told you about Fox Searchlight dabbling in some viral for their Ed Helms-starring comedy Cedar Rapids, which is set to premiere at the Sundance Film Festival. I was a bit harsh in my assessment of the endeavor, and it looks like it wasn’t a one-off thing. Read More