Help Find Elizabeth Burke Through New “White Collar” Social Experience Caleb Hamilton, January 4, 2012January 4, 2012 At the end of the summer finale, the wife of FBI agent Peter Burke, Elizabeth Burke, was kidnapped by criminals searching for Neal Caffrey’s stolen Nazi treasure. USA Network is now giving fans the chance to help find Elizabeth via a new, immersive social experience, leading up to the mid-season premiere on January 17th. More after the break.Now until January 17th, fans can join the search and post where they think Mrs. Suit is being held at WhereIsElizabethBurke.com. Each day, a new clue will be posted, including exclusive video and audio, from the crime scene along with additional evidence. White Collar series creator and executive producer Jeff Eastin will provide feedback and hints during the mid-season premiere. Eastin will also choose a lucky fan to be featured on air.WhereIsElizabethBurke.com is connected to USA Networks’ popular Character Chatter platform which channels a real-time feed of the social buzz around series from all social streams including Facebook, Twitter, Flickr and YouTube.White Collar returns to USA, January 17th at 10 PM/9c! Social Networks Viral Marketing USA NetworkWhereIsElizabethBurke.comWhite Collar
Mission Icefly: New Video Has Hidden Image of Terry O’Quinn, Website Has Mysterious Letters June 25, 2011We’ve been covering the Mission Icefly/Test Subjects Needed viral campaign despite almost conclusive evidence that it’s just for a new flavor of Wrigley’s 5 gum. The campaign has been been interesting to follow, and knowing that 42 Entertainment is probably behind it intrigues us even more. Now we have some… Read More
New ‘Battle: Los Angeles’ Viral Video Shows UFO in LA February 18, 2011A new viral video for Battle: Los Angeles was posted on YouTube earlier today, and it’s pretty cool. It shows four aircrafts over the 110 freeway in Los Angeles, one large UFO and three escorting it. After the break, check out the video, plus the new Battle: Los Angeles poster. Read More
Viral Marketing Yoda Interviewed By ESPN Anchor For Star Wars Character Tournament March 14, 2014StarWars.com is running its This is Madness: Star Wars Character Tournament again this year. Last year Yoda beat out Darth Vader by 60% of the vote to become tournament champion. Will he be triumphant again in 2014? ESPN’s Max Kellerman interviews Yoda to get his insight on this year’s playing… Read More