Disney’s Newest Social Game Features Content Inspired by Upcoming Film “Chimpanzee” Caleb Hamilton, April 13, 2012April 13, 2012 Disneynature’s newest True-Life Adventure film, Chimpanzee, takes viewers into the forests of Africa, following the story of a young chimp named Oscar who was abandoned by his family. In support of the new movie, Disney Social Games has incorporated key scenes from Chimpanzee into their newest game, Disney Animal Kingdom Explorers. More after the jump.Disney Animal Kingdom Explorers is an ecologically-minded Facebook game, inspired by the Walt Disney World Animal Kingdom theme park. Game creators worked with Disney Animal Kingdom scientists to ensure that animals are represented as accurately as possible. In the game, players become a member of the Global Wildlife Research (GWR) team, an international organization of conservationists, environmentalists and naturalists. Players can create and manage their own wildlife reserves and search for hidden objects in amazing natural settings. The game includes three hidden-object game scenes inspired by Chimpanzee, including a behind-the-scenes location featuring the film crew set up in the forest. In addition to partnering with Disneynature, Disney Social Games is supporting the Jane Goodall Foundation, a non-profit that empowers people to make a difference for all living things. From April 12th to April 26th, Disney has pledged to donate $0.20 to the Jane Goodall Institute for every install and tutorial completion by players referred from www.PlayAnimalKingdom.com for a committed donation of up to $250,000! The donated funds will help support the Jane Goodall Institute’s efforts to protect chimpanzee habitats, care for orphaned chimpanzees in the Republic of Congo, and educate a new generation of young people and connect them to nature.Be sure to see Chimpanzee, in theaters April 20th! Apps Social Networks Viral Marketing ChimpanzeeDisneynatureFacebookWalt Disney Pictures
“The Hunger Games” Viral: Campaign for Mayor of Your District December 7, 2011When we last reported on the movie viral for The Hunger Games, they revealed district seals and before that they were basically accepting citizenship and district registration. Various districts had various trades, such as mining, farming, fishing, power, etc. So its not to late to become a citizen of Panem…. Read More
Over 150,000 Sign Petition To Reverse R-Rating For “Bully” February 29, 2012February 29, 2012The Weinstein Company’s Bully is a documentary about bullying in American schools; something that has become a heated topic in the wake of the controversy of recent teen suicides. The MPAA recently gave the film an R-rating due to language. The studio appealed the rating, which Harvey Weinstein himself saying… Read More
Mission Icefly Leads To Survival Code July 1, 2011Yesterday afternoon, Mission Icefly commenced. The activity was part of the Test Subjects Needed ARG from 42 Entertainment, and by all accounts is a marketing campaign for Wrigley’s new flavor of their 5 Gum brand. Those in denial or simply itching for a good ARG to follow participated in the… Read More
he game includes three hidden-object game scenes inspired by Chimpanzee, including a behind-the-scenes location featuring the film crew set up in the forest.