“The Amazing Spider-Man” Lizard Hunt Leads to Oscorp Internship Caleb Hamilton, May 11, 2012May 11, 2012 As we reported earlier this week, a scavenger hunt took place across 12 U.S. cities today where participants hunted down the Lizard, one of Spider-Man’s more ferocious (and tragic) villains. We’ve got a recap of the hunt as well as the details for the next part of the campaign!By following the appropriately named @ScaleSeeker on Twitter, a student at Midtown Science High School, those wishing to participate and those who just wanted to follow along, received the coordinates for a location where they would find evidence of the Lizard’s existence. Once the hunt began, those who found evidence were to tweet with the hashtag #LizardTrail. Uncovered evidence included Dr. Curt Connors’ ripped lab coat with ID, a slide with what appears to be shed scales. The scales reveal an OSCORP project called “Herpeton” and each slide is labeled with a sequence number. Thanks to @GuestUser17 for the photos of the evidence he collected!It was discovered that the sequence numbers are a Caeser cipher and when decoded lead to a new section of the OSCORP website.Dr. Connors is looking to recruit some interns in the Animal Dynamics Lab. The Intern Initiative begins on Monday, and you’ll be able to enter the virtual lab to help OSCORP “…chart a path to unprecedented innovation.” Stay tuned for updates and be sure to check out out archive for The Amazing Spider-Man viral campaign to catch up on any events you may have missed.The Amazing Spider-Man swings into theaters July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesOscorpSony EntertainmentThe Amazing Spider-Man
How Iron Man Should Have Ended And Thor Begins April 30, 2010July 4, 2010Just in time for the Iron Man 2 American premiere, the “How It Should Have Ended” series has shown us a proper ending to the first Iron Man movie. Not only that, but the leaked after-credits scene for Iron Man 2 paves the way for another much anticipated Marvel movie…. Read More
Send DISH Network A Message in the “Hey DISH, Where’s My AMC?” Video Contest! August 6, 2012August 6, 2012Imagine sitting in your living room, watching a very exciting episode of AMC’s The Walking Dead and suddenly the screen goes blank. Shortly a message appears on the screen from DISH Network, “Sorry, we no longer offer this channel.” What would you do? Throw your recliner at the television? Perhaps… Read More
Rent “The Big Lebowski” through Facebook August 22, 2011August 22, 2011If you asked me who I’d like to see team up with the Coen Brothers, I wouldn’t nominate Mark Zuckerberg, but that seems to be the case now that The Big Lebowski is available to rent through Facebook. Read More