“The Amazing Spider-Man” Lizard Hunt Leads to Oscorp Internship Caleb Hamilton, May 11, 2012May 11, 2012 As we reported earlier this week, a scavenger hunt took place across 12 U.S. cities today where participants hunted down the Lizard, one of Spider-Man’s more ferocious (and tragic) villains. We’ve got a recap of the hunt as well as the details for the next part of the campaign!By following the appropriately named @ScaleSeeker on Twitter, a student at Midtown Science High School, those wishing to participate and those who just wanted to follow along, received the coordinates for a location where they would find evidence of the Lizard’s existence. Once the hunt began, those who found evidence were to tweet with the hashtag #LizardTrail. Uncovered evidence included Dr. Curt Connors’ ripped lab coat with ID, a slide with what appears to be shed scales. The scales reveal an OSCORP project called “Herpeton” and each slide is labeled with a sequence number. Thanks to @GuestUser17 for the photos of the evidence he collected!It was discovered that the sequence numbers are a Caeser cipher and when decoded lead to a new section of the OSCORP website.Dr. Connors is looking to recruit some interns in the Animal Dynamics Lab. The Intern Initiative begins on Monday, and you’ll be able to enter the virtual lab to help OSCORP “…chart a path to unprecedented innovation.” Stay tuned for updates and be sure to check out out archive for The Amazing Spider-Man viral campaign to catch up on any events you may have missed.The Amazing Spider-Man swings into theaters July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesOscorpSony EntertainmentThe Amazing Spider-Man
District 9: Behind The Scenes Photographs January 25, 2010Facebook isn’t a stranger to film and television promotions. They’re probably one of the biggest promotional tools on the internet next to YouTube, and having ads on their website (along with selling the site) is what made them the multi-billionaires that they are today. Facebook has added features in the last… Read More
Inglourious Basterds: Making of Nation’s Pride September 13, 2009September 13, 2009As we reported early last month, Apple has on their site the trailer for Nation’s Pride, the fake film at the center of the Inglourious Basterds’ storyline. Apple released another featurette on Thursday for Quentin Tarantino’s Inglourious Basterds, which opened at the end of August. The featurette, titled “Making of… Read More
Confirmed : “Friday The 13th” Reboot Sees Jason Voorhees Terrorizing New Meddling Kids April 1, 2014April 2, 2014So there has been a lot of talk in regards to the newest addition to the Friday the 13th franchise, especially when it comes to that chatter of the found footage genre being plastered all over it. I for one am a huge fan of found footage, especially if it’s… Read More