“The Amazing Spider-Man” Lizard Hunt Leads to Oscorp Internship Caleb Hamilton, May 11, 2012May 11, 2012 As we reported earlier this week, a scavenger hunt took place across 12 U.S. cities today where participants hunted down the Lizard, one of Spider-Man’s more ferocious (and tragic) villains. We’ve got a recap of the hunt as well as the details for the next part of the campaign!By following the appropriately named @ScaleSeeker on Twitter, a student at Midtown Science High School, those wishing to participate and those who just wanted to follow along, received the coordinates for a location where they would find evidence of the Lizard’s existence. Once the hunt began, those who found evidence were to tweet with the hashtag #LizardTrail. Uncovered evidence included Dr. Curt Connors’ ripped lab coat with ID, a slide with what appears to be shed scales. The scales reveal an OSCORP project called “Herpeton” and each slide is labeled with a sequence number. Thanks to @GuestUser17 for the photos of the evidence he collected!It was discovered that the sequence numbers are a Caeser cipher and when decoded lead to a new section of the OSCORP website.Dr. Connors is looking to recruit some interns in the Animal Dynamics Lab. The Intern Initiative begins on Monday, and you’ll be able to enter the virtual lab to help OSCORP “…chart a path to unprecedented innovation.” Stay tuned for updates and be sure to check out out archive for The Amazing Spider-Man viral campaign to catch up on any events you may have missed.The Amazing Spider-Man swings into theaters July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesOscorpSony EntertainmentThe Amazing Spider-Man
Seven Psychopaths: Help Charlie Find His Shih Tzu September 23, 2012Seven Psychopaths is a comedy action film from CBS Films with an odd, yet strangely alluring, premise. Christopher Walken and Sam Rockwell are dog thieves who unwittingly steal a dog from Charlie Costello, an unpredictable gangster. After the break, find out how Costello has gone public with his efforts to… Read More
Alice in Wonderland: See the Full Banner in High Resolution November 19, 2009November 19, 2009Remember last week when the Alice in Wonderland posted promotional images on its Facebook fan page? Well, now we finally have all three images together as one banner. Click on the image below to see it in higher resolution. Let us know what you think of the banner in the… Read More
What Is The #Super8Secret? June 2, 2011Briefly: While that may seem like a loaded question with such a secretive movie and viral campaign, a new viral website has popped up (via @Super8Movie) that asks just that. We have nothing to go on, so check out Super8Secret.com and give us your best guess on what this is… Read More