“The Amazing Spider-Man” Lizard Hunt Leads to Oscorp Internship Caleb Hamilton, May 11, 2012May 11, 2012 As we reported earlier this week, a scavenger hunt took place across 12 U.S. cities today where participants hunted down the Lizard, one of Spider-Man’s more ferocious (and tragic) villains. We’ve got a recap of the hunt as well as the details for the next part of the campaign!By following the appropriately named @ScaleSeeker on Twitter, a student at Midtown Science High School, those wishing to participate and those who just wanted to follow along, received the coordinates for a location where they would find evidence of the Lizard’s existence. Once the hunt began, those who found evidence were to tweet with the hashtag #LizardTrail. Uncovered evidence included Dr. Curt Connors’ ripped lab coat with ID, a slide with what appears to be shed scales. The scales reveal an OSCORP project called “Herpeton” and each slide is labeled with a sequence number. Thanks to @GuestUser17 for the photos of the evidence he collected!It was discovered that the sequence numbers are a Caeser cipher and when decoded lead to a new section of the OSCORP website.Dr. Connors is looking to recruit some interns in the Animal Dynamics Lab. The Intern Initiative begins on Monday, and you’ll be able to enter the virtual lab to help OSCORP “…chart a path to unprecedented innovation.” Stay tuned for updates and be sure to check out out archive for The Amazing Spider-Man viral campaign to catch up on any events you may have missed.The Amazing Spider-Man swings into theaters July 3rd! ARGs & Campaigns Viral Marketing Columbia PicturesOscorpSony EntertainmentThe Amazing Spider-Man
Viral Video Round-Up: Glover on Spider-Man, Transformers NASA Ad, Superman Short, Tom Cruise Running, and More! February 8, 2011February 8, 2011Viral videos are like cattle. They are wild beasts that sometimes need to be rounded up to keep control. After the break see some of the most recent cattle grazing the Internet, including the world’s greatest stunts and a “Chick Flick Remix”. Read More
“In Time” Twitter Contest: Win Tickets to the World Premiere October 19, 2011October 19, 2011Briefly: Andrew Niccol’s In Time, starring Justin Timberlake and Amanda Seyfried, is a week away from hitting theaters and in anticipation of its release you can win tickets to its premiere in LA tomorrow simply by tweeting. All you have to do is log onto twitter and #intimepremiere to see… Read More
“I’m A Celebrity Get Me Out Of Here Experience” Is the Most Extreme Teambuilding Event Ever November 22, 2012November 22, 2012Are you an office manager looking for ways to bring your employees together? Are you having trouble finding a good teambuilding event that will get their competitive juices flowing? Maybe you should try eating bugs. That’s what one event agency is offering in the UK. Called the “I’m A Celebrity… Read More