Watch A Message From the Dean of “Monsters University” Dan Koelsch, February 15, 2013 Disney Pixar’s marketing campaign for Monsters University, the prequel to the 2001 hit Monsters Inc., has centered on the idea of promoting the school where the film is set. MU is where monsters learn how to scare, and the in-world website for the college does a great job of making it feel real. There has even been perfect parody promotional video for the school, and now there is a new one that is a message from the Dean. Take a look after the break.Monsters Inc. opens in US theaters on June 21st. Viral Marketing Viral Videos Monsters UniversityViral video
Viral Video Roundup: “Doctor Who”, “Game of Thrones”, “X-Men”, And More! June 1, 2014The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. In this week’s edition: The Time Warp, epic medley music, and the ending of a decades-long… Read More
Viral Marketing Kermit Duets with Tiffany Thornton In Holiday Music Video December 24, 2010Usually the YouTube videos from The Muppets are clever and entertaining, but it seems like they missed the mark in their latest video, which celebrates the holiday season. In it, Kermit the Frog sings a Christmas duet with Disney pop star Tiffany Thornton titled “I Believe”. This cross promotion within… Read More
Explore “The Three Flavours Cornetto Trilogy” Tumblr August 11, 2013Briefly: The Three Flavours Cornetto Trilogy consists of the three films Shaun of the Dead, Hot Fuzz, and this summer’s The World’s End. While the films are not connected by plot, they are all directed by Edgar Wright, written by Wright and Simon Pegg, and star Pegg and Nick Frost…. Read More