Watch A Message From the Dean of “Monsters University” Dan Koelsch, February 15, 2013 Disney Pixar’s marketing campaign for Monsters University, the prequel to the 2001 hit Monsters Inc., has centered on the idea of promoting the school where the film is set. MU is where monsters learn how to scare, and the in-world website for the college does a great job of making it feel real. There has even been perfect parody promotional video for the school, and now there is a new one that is a message from the Dean. Take a look after the break.Monsters Inc. opens in US theaters on June 21st. Viral Marketing Viral Videos Monsters UniversityViral video
Viral Videos: Iron Man 2 Alternate Takes and Avatar as a Horror Film May 5, 2010May 5, 2010Today we have two viral videos that focus on the recent films we’ve covered. College Humor takes a humorous look at what the alternate takes would look like of the Iron Man 2 scene where Stark jumps out of the plane. We also have a fan made trailer thanks to… Read More
Terry Gilliam May Use Kickstarter To Fund “Don Quixote” Thanks To “Veronica Mars” Kickstarter Success February 12, 2014Thanks in part to the massive success of the Veronica Mars Kickstarter project, many filmmakers have followed in Kristen Bell and Rob Thomas‘ footsteps when it comes to funding their movies. However Zach Braff‘s I Wish I Was Here seems to be the most notable one to replicate its success…. Read More
Sherlock Holmes: The Game Is Afoot! October 30, 2009It seems Warner Bros. has decided to reignite the Sherlock Holmes viral campaign, sending out a new email (or telegraph, rather) earlier today. The email reads: DETECTIVE London seethes with crime — STOP — find your partner upon whom you will rely — STOP — evidence secured for your advance… Read More